Generated by All in One SEO v4.9.7.2, this is an llms.txt file, used by LLMs to index the site. # London's Calling Salesforce The European Salesforce Community Event of the Year ## Posts - [Introducing our Platinum Sponsor, and 2026 Speakers!](https://www.londonscalling.net/introducing-our-platinum-sponsor-and-2026-speakers/) - If you've been paying attention you will have spotted that the agenda is coming together and we have already published two thirds of our 62 sessions. We think it is shaping up amazingly and our attendees are going to be, once again, spoilt for choice! Here are a few stats to whet your appetite; 76 - [London's Calling 2026 CFP is Open until 1st Feb](https://www.londonscalling.net/2026-cfp/) - The call for presentations for London’s Calling 2026 is open until Sunday 1st February We welcome presentations on all areas of the platform, or even Salesforce adjacent. If you have the knowledge to share, and you prepare a compelling title and abstract, then you could be on our 2026 agenda. If you have an idea - [Announcing London's Calling 2026](https://www.londonscalling.net/announcing-londons-calling-2026/) - We are thrilled to announce that the 11th edition of London’s Calling will be held on Friday 5th June 2026, and tickets are now available! London’s Calling is more than just an event; it is a community-driven extravaganza that gathers Salesforce enthusiasts, developers, administrators, and Trailblazers from all over the world. This annual event has - [Spotlight on Our Room & Retreat Sponsors at London’s Calling 2025](https://www.londonscalling.net/spotlight-on-our-room-retreat-sponsors-at-londons-calling-2025/) - At London’s Calling 2025, we’re excited to once again welcome a fantastic line-up of Room and Retreat Sponsors – organisations who help bring the event to life and create memorable experiences throughout the day. Who Are Our Room Sponsors? Look out for our Room Sponsor as you head into each of the session rooms. As - [Introducing the London’s Calling 2025 Demo Jam Contenders](https://www.londonscalling.net/introducing-the-londons-calling-2025-demo-jam-contenders/) - We are thrilled to unveil the contenders for this year’s London’s Calling Demo Jam! For 2025, we’re welcoming nine fantastic companies to the stage – a brilliant mix of new players and returning favourites, all ready to show you what they’ve got. What happens at the London’s Calling Demo Jam? The format is classic Demo - [Strike a Pose at London’s Calling 2025 – With Thanks to Our Photo Booth & Headshot Sponsor](https://www.londonscalling.net/strike-a-pose-at-londons-calling-2025-with-thanks-to-our-photo-booth-headshot-sponsor/) - One of the most popular features at London’s Calling is back for 2025 – free professional headshots and our legendary photo booth experience! Whether you're freshening up your LinkedIn profile or capturing the fun with friends and colleagues, we’ve got you covered. This year, we’re excited to once again welcome SharinPix as our official sponsor - [Headline Act Teaser and Gold Sponsors for 2025](https://www.londonscalling.net/headline-act-teaser-and-gold-sponsors-for-2025/) - Wowzers... it's less than three weeks now until London's Calling 2025 - the 10th edition of Europe's largest community led conference for Salesforce professionals. You may know by now that we like to break-away from the standard keynote, and this year is no exception. Our headline act is... still under wraps. No title. No lineup. No - [Which of the 68 sessions at London’s Calling 2025 will you attend?](https://www.londonscalling.net/which-of-the-68-sessions-at-londons-calling-2025-will-you-attend/) - We are thrilled to share with you the 68 sessions we have on the London’s Calling 2025 agenda (and yes, that is in addition to the expo, the demo jam, the headline act, and the after party)! We know the main question will be, “how do I choose which sessions to attend in-person?” Well, in - [EXPO and Gold Sponsors for 2025](https://www.londonscalling.net/expo-and-gold-sponsors-for-2025/) - It’s less than a month until #LC25 - our 10th edition of London’s Calling - and the excitement is growing here. Last week, we told you about our speakers and platinum sponsors, and now we’d like to tell you more about what to expect in our EXPO. Our Expo hall is bigger than ever, and - [Speakers and Platinum Sponsors for 2025](https://www.londonscalling.net/speakers-and-platinum-sponsors-for-2025/) - Things are coming together over here at LC HQ. As you’ve probably already seen, our schedule is being populated with all the incredible sessions we’ll be having on the day. Here are a few stats to whet your appetite; 68 sessions 85 speakers in total 40% women speakers 22 MVPs presenting 6 CTAs sharing their - [London's Calling 2025 CFP is Open until 9th Feb](https://www.londonscalling.net/lc25_cfp/) - The call for presentations for London’s Calling 2025 is open - - until Sunday February 9th We welcome presentations on all areas of the platform, or even Salesforce adjacent. If you have the knowledge to share, and you prepare a compelling title and abstract, then you have a real chance of being selected. If you - [London’s Calling Teams up with Breadwinner](https://www.londonscalling.net/londons-calling-teams-up-with-breadwinner/) - We are excited to be teaming up with Breadwinner, who is providing the integration between our Salesforce org and our accounting system. London’s Calling uses Salesforce (of course!) to help us manage and organize our annual event. As well as ticket sales, the revenue from this event comes from our sponsors. (And thank you sponsors!) - [After Show Party & Demo Jam Digest : London's Calling 2024](https://www.londonscalling.net/after-show-party-demo-jam-digest-londons-calling-2024/) - It’s just two weeks now until London’s Calling. It is famous for being a day filled with quality content and fine networking opportunities however let’s get to the serious part of the event - the after show party! But before we get to that we need to let you know that at the rate things - [Our headline act, and meet our platinum sponsors - London's Calling 2024](https://www.londonscalling.net/our-headline-act-and-meet-our-platinum-sponsors-londons-calling-2024/) - It’s just under a month until we welcome London’s Calling back to The Brewery. As you may have experienced before, our venue is a truly historic Grade II listed London venue occupying the buildings of Whitbread’s 18th-century beer-making empire. It’s an impressive building and this year we are also moving into a new part of - [London’s Calling 2024 CFP is Open](https://www.londonscalling.net/londons-calling-2024-cfp-is-open/) - We are pleased to share that the call for presentations for London’s Calling 2024 is now open! We welcome submissions on all areas of the platform, for all levels of experience. You do not have to be a seasoned speaker to apply, if you have the knowledge to share, and you prepare a compelling presentation - [Announcing London's Calling 2024 - Get your tickets now!](https://www.londonscalling.net/announcing-londons-calling-2024-get-your-tickets-now/) - We are thrilled to announce the much-anticipated 9th edition of London's Calling, and registrations are now open. London's Calling is more than just an event; it is a community-driven extravaganza that gathers Salesforce enthusiasts, developers, administrators, and Trailblazers from all over the world. This annual event has earned a reputation for its dynamic speakers, engaging - [A Tribute to Amanda Beard-Neilson](https://www.londonscalling.net/a-tribute-to-amanda-beard-neilson/) - It is with unfathomable shock and sadness that we confirm our friend, co-organiser, and Salesforce MVP Amanda Beard-Neilson passed away on Wednesday, the 29th of November. Our thoughts are with Amanda's partner Piers, and her family who are having to come to terms with this unimaginable news. Our thoughts are also with her fellow London - [Demo Jam Contenders - 2023](https://www.londonscalling.net/demo-jam-contenders-2023/) - We are pleased to announce London’s Calling 2023 Demo Jam contenders. We have 7 contenders, a great mix of new and returning organisations. Our Contenders Gearset Revenue Grid Breadwinner NativeVideo OwnBackup WithSecure SharinPix qkom What happens at the London’s Calling Demo Jam? Our Demo Jam has the same format and rules as the standard - [Our Room & Video Sponsors 2023](https://www.londonscalling.net/3967-2/) - While you are attending all the great sessions we have this year, why not have a quick chat with the sponsor in each of the session rooms. To find out more about them, take a few minutes at the end of each session to watch their short video. This year, we have a real - [Transforming Moments into Memories: Photo Booth 2023](https://www.londonscalling.net/transforming-moments-into-memories-photo-booth-2023/) - At this year’s event, we have a couple of great ways you can capture the moment thanks to our sponsor Sharin’Pix. At London’s Calling, we have upheld a tradition since our very first event of having a Photo Booth available for our attendees to capture special memories from the day. We are delighted to say - [London’s Calling Gold Sponsors 2023](https://www.londonscalling.net/londons-calling-gold-sponsors-2023/) - We know London’s Calling can be a jam-packed day so it is important to plan your time. To get the most from the day, make sure you schedule some time to check out the ISVs and consultancies exhibiting at the EXPO. We have 14 exhibitors at the EXPO including our Platinum Sponsors, Fluido & Breadwinner. - [Introducing our Headline Act 2023; get ready for Mark Watson](https://www.londonscalling.net/introducing-our-headline-act-2023-get-ready-for-mark-watson/) - London’s Calling will be held on Friday 9th June and the Team is very excited to announce this year’s Headline Act. You’ll notice a subtle difference in our wording. In previous years we have ended our content part of the day with a cerebral offering in the form of a Keynote, from a well respected - [London’s Calling Platinum Sponsors 2023](https://www.londonscalling.net/londons-calling-platinum-sponsors-2023/) - We are delighted to be back for our second year in person at The Brewery. We wouldn’t be able to put on London’s Calling at a central London location if it wasn’t for our wonderful sponsors. This year we have another great mix of companies supporting our event, some joining us for the first time - [Apply to Speak at London’s Calling 2023](https://www.londonscalling.net/apply-to-speak-at-londons-calling-2023/) - Picture Yourself on this Stage, it could turn into reality if you are successfully selected as a London's Calling 2023 speaker! London's Calling is an event for the community, organised by community members, and the content is delivered by.... the community! This is our call to you to submit to share your expertise with the - [Announcing London's Calling 2023](https://www.londonscalling.net/announcing-londons-calling-2023/) - We are thrilled to announce that London’s Calling 2023 will be back at The Brewery on Friday 9th June 2023. Register today for Europe’s largest Salesforce Community Conference as it returns for its 8th edition. Join us, and hundreds of the Salesforce Ohana, for a day of learning, networking and fun. Early Bird Tickets are - [London's Calling Gold Sponsors 2022](https://www.londonscalling.net/londons-calling-expo-exhibitors-2022/) - As you’re planning your day and setting your goals for London’s Calling, remember that as well as all the sessions, we have lots of great exhibitors at the EXPO that have apps and services that can solve your Salesforce challenges. Check out our Gold sponsors below and our Platinum Sponsor, Cloud Galacticos and OwnBackup here. - [Did Someone Say Party?](https://www.londonscalling.net/did-someone-say-party/) - After our amazing keynote be sure to stay around, we have lots more in store for you. For the first time this year - as 2020 took a sudden change - we have a band, Atomic, getting us in the mood to dust off those party shoes and unwind. It is Friday night after all. - [London's Calling 2022 Demo Jam Contenders](https://www.londonscalling.net/londons-calling-2022-demo-jam-contenders/) - We are pleased to announce London’s Calling 2022 Demo Jam contenders. We have an exciting mix of 8 contenders, both new and returning organisations. Our Contenders Advanced Communities Elements.Cloud Ortoo ProvenWork Dun & Bradstreet SharinPix Blackthorn.io Point Sigma About the Demo Jam What is a Demo Jam, some of you might be asking? The - [Grab a friend for a Photo at London’s Calling 2022!](https://www.londonscalling.net/grab-a-friend-for-a-photo-at-londons-calling-2022/) - We are back in person this year, hooray, so why not find a friend or a stranger and get a photo at the Photo Booth. Create a physical memento of the event with all the people you have missed over the last few years. First time at London’s Calling and not sure what the deal - [Announcing London’s Calling Keynote Speaker for 2022 - Sally Gunnell](https://www.londonscalling.net/announcing-londons-calling-keynote-speaker-for-2022-sally-gunnell/) - As we return to The Brewery after a pandemic absence, we wanted to engage a keynote speaker who was worthy of such an auspicious occasion. So what better way to celebrate than with a GB sporting legend and Olympic Gold medalist. We are delighted that Sally Gunnell, whose achievements include holding Commonwealth, European, World and - [London’s Calling 2022 Platinum Sponsors - Cloud Galacticos & OwnBackup](https://www.londonscalling.net/londons-calling-2022-platinum-sponsors-cloud-galacticos-ownbackup/) - The countdown to our first in person event in 2 years is in full flow and we are so excited! We weren’t sure if everyone else would be as excited as we are but we have been blown away by the response from potential sponsors and we are delighted to announce our Platinum sponsors for - [Look Who's Talking at London's Calling 2022](https://www.londonscalling.net/look-whos-talking-at-londons-calling-2022/) - We are thrilled to share the content that we will have lined up for you at London’s Calling 2022. Check out the list of 65 speakers, delivering 56 different sessions, on topics from Net Zero Cloud to CPD, from Salesforce Functions to Dynamic Forms, and from Imposter Syndrome to Enterprise Architecture. For all of you - [Tickets on sale now for London’s Calling 2022](https://www.londonscalling.net/tickets-on-sale-now-for-londons-calling-2022/) - London’s Calling, Europe’s largest Salesforce Community Conference, returns as an in-person event on Friday 10th June at The Brewery, London. Join us, and hundreds of the Salesforce Ohana for a day of learning, networking and fun. Tickets are now on sale so click on the button below to purchase yours. There will be a range - [Apply to Present at London's Calling 2022](https://www.londonscalling.net/apply-to-present-at-londons-calling-2022/) - Can you grab a spot on our 2022 speaker 'splat'? This is your opportunity to share your expertise with our wonderful community as we have opened the call for presentations for London’s Calling 2022. LC22 will be held at The Brewery in London on the 10th June and so we ask you to consider - [One Week to go - Check out our Amazing Schedule!](https://www.londonscalling.net/one-week-to-go-check-out-our-amazing-schedule/) - Can you believe there’s only one week to go until London’s Calling 2021? It’s just around the corner, and we’re ever so delighted to have published our full schedule for the day. As you can see we have multiple tracks of content to cover all sorts of roles and levels of expertise. Whether you’re in - [What's Happening at London's Calling 2021](https://www.londonscalling.net/whats-happening-at-londons-calling-2021/) - With only 2 weeks to go now before LC 21 we wanted to tell you about some of the cool things that will be happening during the event. If you have already signed up we will be sending you more info about how to get the most from the Event App next week but this - [Announcing the London’s Calling Keynote speaker for 2021 - Ben Hammersley](https://www.londonscalling.net/announcing-the-londons-calling-keynote-speaker-for-2021-ben-hammersley/) - It’s only 3 weeks to go until London’s Calling 2021 and we are very excited to share this year’s keynote speaker will be one of the world’s leading Futurists, Ben Hammersely. Ben is the founder and principal of Hammersley Futures, an international strategic forecasting consultancy. Their main work is in guiding corporations and governmental agencies - [Get your T-shirt for London’s Calling 2021](https://www.londonscalling.net/get-your-t-shirt-for-londons-calling-2021/) - The London’s Calling T-shirt is a legendary community conference piece of swag. Our hearts melt when we see you wearing them. We simply had to design one for our 6th year and make it available for you to buy too. All profits will go to charity so you’ll be doing good at the same time. - [London's Calling 2021 Tickets](https://www.londonscalling.net/londons-calling-2021-tickets/) - It’s nearly time! Only five weeks to go until London’s Calling 2021. The London’s Calling team have been busy behind the scenes curating another jam packed event, that will take place on 19th March '21. We have some stellar speakers lined up and we’re almost bursting to tell you about this year’s keynote. More on - [Our 2021 Call For Presentations is Open](https://www.londonscalling.net/our-2021-call-for-presentations-is-open/) - It’s that time again! Get your thinking caps on, put your fingers to your keyboard, and you too could secure a place on the virtual London’s Calling stage. Yes, we have opened the call for presentations for London’s Calling 2021. This is your opportunity to share your expertise with our wonderful community. We welcome - [London’s Calling 2020 Platinum Sponsors - OwnBackup & Capgemini](https://www.londonscalling.net/londons-calling-2020-platinum-sponsors-ownbackup-capgemini/) - There are many cogs in the London’s Calling machine, and very few of those would be able to turn without the tremendous support from our platinum sponsors. We’re doubly grateful as our generous platinum sponsors this year are repeat supporters of our community event. We’re therefore tremendously honoured to introduce them to you, and urge - [London’s Calling 2020 Gold Sponsors](https://www.londonscalling.net/londons-calling-2020-gold-sponsors/) - From Data Quality to DevOps, Email to Telephony, and much more in between… this year’s London’s Calling Gold sponsors cover it all. The applications and tools provided by these companies are key items for many in the Salesforce ecosystem, so whether you’re a solo-admin, lead developer, or an architect, you’ll want to stop and chat - [Introducing our 2020 Demo Jam Sponsors](https://www.londonscalling.net/introducing-our-2020-demo-jam-sponsors/) - The history of “The Demo Jam” is chock-full of inspiring, entertaining, and educational presentations. And the winners of these epic show-downs go down in history as true victors as they proudly lift the coveted Demo Jam trophy. At London’s Calling 2020, we’ll crown another winner from the pool of incredible participants that we have lined - [Announcing our 2020 Photo Booth Sponsor](https://www.londonscalling.net/announcing-our-2020-photo-booth-sponsor/) - Grab a friend or a colleague and make your way to the Photo Booth at London’s Calling. Create fun memories of the day and try your hand at dressing up or mastering a disguise using the props available. Take away a print of the fun from your day at London’s Calling and share. Sharinpix - [Introducing London’s Calling 2020 Keynote Speaker - Julian Treasure](https://www.londonscalling.net/introducing-londons-calling-2020-keynote-speaker-julian-treasure/) - We are very excited to announce this year’s London’s Calling keynote speaker - Julian Treasure. Julian Treasure is a sought-after and top-rated international speaker. Collectively his five TED talks on various aspects of sound and communication have been viewed more than 80 million times. His talk How To Speak So That People Want To Listen - [Say Hello to our First Ever Caricature Sponsor](https://www.londonscalling.net/say-hello-to-our-first-ever-caricature-sponsor/) - Have you ever wondered what your portrait may look like? Well, wonder no more. At this year’s London’s Calling we have a very talented Caricature artist on site to draw you and bring out your best features. Share your new head-shot on social channels and update your linkedin profile with it. Take home a hard - [Introducing the 2020 London’s Calling Admin Track](https://www.londonscalling.net/introducing-the-2020-londons-calling-admin-track/) - We’ve previously announced our Developer, Architects, and inaugural Marketing tracks for London’s Calling 2020, and now we’re honoured to publish our Admin track. There are 16 hand-picked sessions for Salesforce #AwesomeAdmins of all levels lined up for this year’s community conference, so regardless of if you have years of experience behind you or you’ve only - [London Salesforce Certification Day](https://www.londonscalling.net/london-salesforce-certification-day/) - Are you aiming to add another Certification to your LinkedIn profile this year? Why not set a date to work towards, and why not make it Thursday 19th March? Salesforce launched Certification Days last year and we are thrilled to say that the next London date has been scheduled for the day before London's Calling. - [London's Calling all Architects](https://www.londonscalling.net/londons-calling-all-architects/) - You could say that 2019 was the year of the Salesforce Architect. Both TrailheaDX and Dreamforce had their first Architect Tracks, with their own dedicated theatres. Zayne Turner was appointed Salesforce’s first Principal Architect Evangelist. A new mascot - Ruth - was introduced to represent the Architect community, and Ladies Be Architects celebrated record numbers - [Announcing our 2020 Developer Track](https://www.londonscalling.net/announcing-our-2020-developer-track/) - The pace of change and improvements to the tools in the Salesforce developer’s toolkit is incredible, and the vastness of the features and functionality available on (and with) the Salesforce platform is just as amazing. And it’s with this in mind that we’re doubly delighted to announce that the talks on the Developer track for - [Calling all B2B & B2C Marketeers](https://www.londonscalling.net/calling-all-b2b-b2c-marketeers/) - That’s right, this year London’s Calling has a designated track for both B2C and B2B marketing specialists with sessions supplied by industry experts from our extraordinary community. As part of our ongoing efforts to make the conference better every year we realised we could improve by providing content for the marketing folk in the ecosystem, - [A conference is nothing without its speakers - 2020 CFP](https://www.londonscalling.net/a-conference-is-nothing-without-its-speakers-2020-cfp/) - UPDATE: Call for presentations for London's Calling 202 has now closed. Let it be known that 1st November wasn’t just the day that tickets went on sale for London’s Calling 2020, but also the day that we’re opening up the Call for Presentations because a community conference is nothing without its presenters. Speakers are the - [London's Calling 2020 Tickets Date](https://www.londonscalling.net/londons-calling-2020-tickets-date/) - Last week we announced the date and new venue for next year’s London’s Calling. As a reminder - tickets for London’s Calling 2020 will go on sale at 9am on Friday 1st November. Bookmark the Eventbrite page now - bit.ly/LC20Tickets Super Early Bird tickets will sell out quickly but fear not, they will be followed - [London's Calling 2020 Announcement](https://www.londonscalling.net/londons-calling-2020-news/) - We are VERY excited to launch the 5th edition of London’s Calling. The largest European community-led conference will be back on Friday 20th March 2020, bigger, and can you believe it, better than before, in a brand new venue. #LC20 will be held at The Brewery, an award-winning venue, which used to be, you guessed - [Watch London's Calling LIVE & last chance for tickets!](https://www.londonscalling.net/watch-londons-calling-live-last-chance-for-tickets/) - https://youtu.be/S_TYU2WaHAU This year we're doing things a little differently! We are going to be streaming our sessions LIVE on 8th March, yes all 46 of them! Just check the website on the day! Also exciting news - we're giving away two tickets in a competition! If you want your chance to win watch the video now! - [London's Calling 2019 Keynote Speaker - Dr Anastasia Dedyukhina](https://www.londonscalling.net/londons-calling-2019-keynote-speaker-dr-anastasia-dedyukhina/) - One of my favorite things to do for London’s Calling each year is look at our topics, the speakers we have, the environment and choose a keynote speaker that fits within our theme for the event. This year, we’re fortunate to be holding our event not only on Salesforce’s 20th birthday but also on International - [Announcing our 2018 Keynote speaker, Dr Sue Black OBE](https://www.londonscalling.net/announcing-our-2018-keynote-speaker-dr-sue-black-obe/) - We here at London’s Calling try keep things new, interesting and different from one year to the next. One of the ways we like to keep things interesting is through our speakers. We ask for new submissions and get the privilege of sorting through hundreds of submissions to determine the best topics that align with - [Will you answer London’s call?](https://www.londonscalling.net/will-you-answer-londons-call/) - I’ve been selected to speak at London’s Calling this year, which is awesome. I had a talk at the inaugural 2015 event, but ended my streak at one due to a scheduling conflict with my 50th birthday in 2016. I was there in spirit though, through the medium of a cardboard cutout: For the uninitiated, - [Session videos for 2017 are now live!](https://www.londonscalling.net/session-videos-for-2017-are-now-live/) - Click through on the 2017 schedule page and pick your favourite session to watch! We are still editing a couple of the videos, and there were two sessions that we're not recorded, but if you do have any questions, please reach out to us! You can also find all the sessions plus last years sessions - [Creating London's Calling starts with listening](https://www.londonscalling.net/creating-londons-calling-starts-with-listening/) - London's Calling is about bringing the community of Salesforce Professionals together, so as organisers we wanted to make sure we met the needs of our audience. The first event was a great success and we had great verbal feedback, but it is always best to back that up with more data. So at the end - [Congratulations to our Retweet competition winners](https://www.londonscalling.net/congratulations-to-our-retweet-competition-winners/) - Congratulations to Rose Hicks and Aaron Allport for winning the London's Calling Twitter Retweet competition! Earlier in the week, I met up with Rose at the London Admin User Group. If you haven't been to a Salesforce user group it's well worth checking them out. It's a great way to learn and collaborate with like-minded people - [We are excited to announce our main keynote speaker!](https://www.londonscalling.net/belinda-parmar-our-main-keynote-speaker/) - We are very excited to announce Belinda Parmar OBE as our main keynote address at London's Calling 2017. Belinda is the founder and CEO of The Empathy Business, the company behind the world's first Empathy Index. The Empathy Index is supported by The World Economic Forum. Belinda was chosen as a Young Global Leader in 2014 - [Our Awesome sponsors](https://www.londonscalling.net/our-awesome-sponsors/) - Without our sponsors, we would never be able to put London's Calling on at all. This year we were overwhelmed with 49 people registering interest to sponsor at London's Calling with only 13 spaces in our Expo Hall! We've got some great sponsors that have supported the community through user groups and other Salesforce community - [Announcing our first Keynote Speaker...](https://www.londonscalling.net/announcing-our-first-keynote-speaker/) - The Salesforce community is full of passionate and technology minded people, but one person comes to mind when thinking about the future of technology and being able to articulate it in a captivating way. If you haven't guessed that I am referring to Peter Coffee by now, you need to get yourself to an event - [Chance to win a free ticket to London's Calling!](https://www.londonscalling.net/chance-to-win-a-free-ticket-to-londons-calling/) - We are giving away free tickets to London's Calling and it's your chance to win! Just retweet the posts from LinkedIn or Twitter and you will be in with a chance you win a ticket! - [We need your content!](https://www.londonscalling.net/we-need-your-content/) - Last week we officially launched London's Calling 2017. The website was updated, tickets went on sale, tickets sold, everything was perfect. However, there was also something else that we did that day that we didn't really mention, after all people can only take so much excitement in one day! That "other" thing was to open - [We're Baaaaaack... London's Calling 2017](https://www.londonscalling.net/were-baaaaaack-londons-calling-2017/) - Last year over a few bottles of champagne, the idea to create London's Calling was born. In case you missed it, have been off the grid for almost a year or have no idea of what I'm talking about, have a look at the video. We took a break for a few months, contemplated whether ## Pages - [Sponsor Interest](https://www.londonscalling.net/sponsor-interest/) - Is your company interested in sponsoring London's Calling 2027? The date for London’s Calling 2027 isn't available yet, but if you are interested in sponsoring the 2027 event please fill out the form below. This isn't a commitment to sponsor you are just registering your interest so that we can contact you with further information. - [Sponsors](https://www.londonscalling.net/sponsors/) - Interested in sponsoring London's Calling 2027? See here for details. Our Amazing 2026 Sponsors - [Speakers](https://www.londonscalling.net/speakers/) - We are thrilled to share the names of the wonderful MVPs, Community Leaders, and experts who are sharing their experiences and knowledge with us at London's Calling 2026. Click though to learn more about them, and to see their session details. - [Competition SWAG Giveaways](https://www.londonscalling.net/swag-giveaways/) - Collaborate throughout the day for a chance to win prizes. Here’s how: Visiting our Sponsors: Every time you visit one of our Sponsor’s booths in the Expo room and learn about their product or service, the sponsor will scan your badge and you will receive a virtual sticker recorded in the Event App Passport. Collect - [FAQ](https://www.londonscalling.net/faq/) - I’ve purchased a ticket - how do I get into the event? Our event opens at 8.15am (BST) on Friday 5th June. The event is being held at THE BREWERY, 52 Chiswell Street, London EC1Y 4SA How do I access the event on my mobile device? Ticket holders can access the event agenda and - [Scanners](https://www.londonscalling.net/scanners/) - Scanners If lead scanning is available to your sponsorship tier then this can be accessed through our mobile application. To access the app go to londonscalling.web.app on your phone. Hit "login" and then "Create Account". You will need to use your email address associated with your London's Calling ticket. You will be sent an email - [About Us](https://www.londonscalling.net/about-us/) - What is London's Calling? London’s Calling is the largest community-led event for Salesforce professionals, with 900 in-person attendees in 2025. It is a full-day event with multiple tracks of content from some of the leading voices in the ecosystem. The best part is that this is organised, run, and delivered by people like you, people - [Demo Jam](https://www.londonscalling.net/demo-jam/) - London's Calling DemoJam We are very excited to be running a DemoJam at London's Calling. All sponsors that have purchased the Demo Jam package included in the Demo Jam. At London’s Calling there are 2 trophies you are in contention to win. The Demo Jam Trophy - for the app attendees thing is the best - [EXPO](https://www.londonscalling.net/expo/) - The Expo Platinum and Gold sponsors have a booth space in the Expo. What we need from you - Deliverables The deliverables: Complete Company Bio form - link supplied by email Register your booth staff using your included Sponsor tickets by 2nd June 2026 - link supplied by email Prepare your roller banner and table - [Speaker FAQ](https://www.londonscalling.net/speaker-faq/) - Here are some details for our speakers: Please bring your own laptop with your presentation and any adaptors you may need, if you really don't want to bring a laptop (I understand) then get in touch and we'll see if we can make it work by borrowing someone else's All presentations MUST use the London's - [London’s Calling – 2025](https://www.londonscalling.net/londons-calling-2025/) - We held the 10th edition of London’s Calling on the 6th June 2025 at The Brewery in London. 2025 Sessions - [London’s Calling – 2024](https://www.londonscalling.net/londons-calling-2024/) - We held the 9th edition of London’s Calling on the 19th July 2024 at The Brewery in London. 2024 Sessions - [London’s Calling – 2023](https://www.londonscalling.net/londons-calling-2023/) - We held the 8th edition of London’s Calling on the 9th June 2023 at The Brewery in London. 2023 Sessions - [London’s Calling – 2022](https://www.londonscalling.net/londons-calling-2022/) - We held the 7th edition of London’s Calling on the 10th June 2022 at The Brewery in London. 2022 Sessions - [Schedule](https://www.londonscalling.net/schedule/) - [table id=6 /] All times in BST Just look below to see the incredible content and speakers we've got for you this year! Sessions are only available to ticket holders, so if you haven't already, buy your ticket soon! - [CFP](https://www.londonscalling.net/cfp/) - The call for presentations for London’s Calling 2026 is now closed. Successful applicants will be contacted by April 1st. We'll share the list of selected sessions on this site mid-April. - [tickets](https://www.londonscalling.net/tickets/) - https://www.youtube.com/watch?v=9yicMZ0bUGU - [Code of Conduct](https://www.londonscalling.net/code-of-conduct/) - All attendees, speakers, sponsors, and volunteers at our conference are required to agree with the following code of conduct. Organisers will enforce this code throughout the event. We expect cooperation from all participants to help ensure a safe environment for everybody. Any content on the event app that is considered in breach of the general - [Spotlight on Our Room & Retreat Sponsors at London’s Calling 2025](https://www.londonscalling.net/spotlight-on-our-room-retreat-sponsors-at-londons-calling-2025/) - At London’s Calling 2025, we’re excited to once again welcome a fantastic line-up of Room and Retreat Sponsors – organisations who help bring the event to life and create memorable experiences throughout the day. Who Are Our Room Sponsors? Look out for our Room Sponsor as you head into each of the session rooms. As - [Thank you for your online purchase!](https://www.londonscalling.net/thank-you-for-your-online-purchase/) - Thank you for your purchase and your gift of 60 days of education! Next Steps: You purchased the online ticket BEFORE the 1st June 2025 We haven't loaded your email address into our Whova app, which provides video streaming, yet. But you can download it and get ready. If you haven't already downloaded the Whoova - [Marketing Pack](https://www.londonscalling.net/marketing-pack/) - Event Date: 6th June 2025 Venue: In person at The Brewery, London Event Website: www.londonsCalling.net Twitter: @LDNsCall Twitter Hashtag: #LC25 Facebook: https://www.facebook.com/LDNsCalling/ Organisers: Francis Pindar, Kerry Townsend, Todd Halfpenny, Louise Lockie and Jade Hawken Event Logo: Logo PNG Logo PSD Event Details: The aim of London's Calling is to bring Salesforce users, - [Competition Terms](https://www.londonscalling.net/terms/) - London's Calling 2025 Favourite Moment Competition We’ve all taken great snaps and videos at community events, and now you can use yours to win a ticket for #LC25! Share your favourite moment from the past 9 years of London’s Calling on Bluesky or LinkedIn and tag us, and you could win a spot at our - [Privacy Policy](https://www.londonscalling.net/privacy-policy/) - EU General Data Protection Regulation (GDPR) + Data Protection Act 2018 (DPA) In compliance with the GDPR and the DPA all information will be treated confidentially and will not be shared with any other organisation without your explicit and informed consent. London's Calling Ltd (“London's Calling”, "LDNCall", “we,” “us,” “our,” or the “Company”) is committed - [On the Day](https://www.londonscalling.net/sponsorspack/on-the-day/) - On the Day The Agenda Please be aware that they agenda is subject to change. [table id=6 /] Sponsor Registration Attendees with Sponsor Type tickets will be able to register from 7.30am. - [Room & Video](https://www.londonscalling.net/sponsorspack/room-video/) - Room & Video 2023 The Room & Video sponsorship includes a physical presence in your allocated room at the event and a 1 min video that will be shown after the session in the allocated room and included in the session recording on the YouTube channel. What We Need From You The deliverables: Complete Company - [Speaker Party](https://www.londonscalling.net/sponsorspack/speaker-party/) - Speaker & MVP Party Every year we host a party for an evening before the conference for Speakers as a thank you for all the time and effort they put into preparing content for the event. It is a chance for them to meet and network with other speakers and Salesforce MVPs. We thank the - [Contact Us](https://www.londonscalling.net/contact-us/) - If you'd like to contact the London's Calling organising team please use the form below. We will endeavour to handle your correspondence as soon as we can, but please also note that we're a team of volunteers and organising these events is done alongside other jobs. - [Donate to Pay it Forward](https://www.londonscalling.net/donate/) - This year we are allowing people to donate to our Pay it Forward Campaign and allow those who wouldn't be able to afford to come to our event to come! We're partnering with organisations to support folk in our community to become successful on the Salesforce platform. You can donate to this fab cause by - [Simple Page](https://www.londonscalling.net/simple-page/) - Powered By Whova - Best Event AppWhova event and conference app - [London’s Calling – 2021](https://www.londonscalling.net/londons-calling-2021/) - London's Calling sixth year saw a return of London's Calling TV in light of the Covid 19 situation. We had more time to plan for the virtual event though (as opposed to the quick pivot in 2020, and we had an absolute blast. Recording of sessions are available on our London's Calling YouTube channel, and - [London's Calling Policies](https://www.londonscalling.net/londons-calling-policies/) - Code of Conduct Our community conference is dedicated to providing a harassment-free conference experience for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion (or lack thereof), or technology choices. We do not tolerate harassment of community members in any form. Sexual language and imagery - [Virtual Event Login](https://www.londonscalling.net/virtual-event-login/) - You're too early :) You can login from 8am GMT on Friday, 19th March. - [Anti-Money Laundering Policy and Procedures](https://www.londonscalling.net/anti-money-laundering-policy-and-procedures/) - 1. Introduction 1.1 The fight against crime and terrorist activities is becoming ever more globalised. The significant contribution that can be made by depriving potential criminals and terrorists of the funds they need is recognised, as is the relatively low level of funds required for significant acts to be carried out. 1.2 London's Calling Ltd - [London's Calling - 2020](https://www.londonscalling.net/londons-calling-2020/) - London's Calling fifth year, and was a little bit different, due to the last minute pivot to London's Calling TV in light of the Covid 19 situation. Moving to a physical/virtual hybrid event meant some slight changes and challenges, but we still had some amazing sessions, as listed here. Please note that not all sessions - [COVID-19](https://www.londonscalling.net/covid-19/) - Firstly, we would like to thank everyone for your support. We have reached out to our speakers and sponsors, (as without them we can’t deliver the event), and based on their feedback we no longer believe that we can deliver a safe face to face event. Ultimately we want to maintain your safety and we - [Virtual Expo](https://www.londonscalling.net/virtual-expo/) - Click on the logos below to find out more about the great sponsors in our virtual expo, and to get a link to join them at their virtual booth. Joining our sponsors at their virtual booth will enter you into our prize draw to WIN some awesome prizes too! Note: Virtual Booths will be open - [London's Calling - 2019](https://www.londonscalling.net/londons-calling-2019/) - London's Calling was back for it's fourth year, and was again a sell-out. We had some amazing sessions, as listed here. Check back soon as we'll be adding the videos to all the sessions that were recorded. Please note that not all sessions were recorded. 2019 Sessions 2019 Sponsors Community Sponsors Platinum Gold Silver Photbooth - [Test Room](https://www.londonscalling.net/test/) - [London's Calling - 2018](https://www.londonscalling.net/londons-calling-2018/) - London's Calling was back for it's third year, and was again a sell-out. We had some amazing sessions, and here's your chance to see them again, or catch up if you missed them at the event. Please note that not all sessions were recorded. 2018 Sessions - [London's Calling - 2017](https://www.londonscalling.net/lc2017/) - London's Calling was back for it's second outing in 2017. It sold out again and was an absolute blast. But fear not, if you missed it or just can't wait for 2018, you can catch up on all the sessions, including videos, right here. 2017 Sessions - [Post Event Survey](https://www.londonscalling.net/survey/) - Thanks so much for supporting the community! We would love to hear your feedback. What worked? what didn't? what would you like to see next year? Please fill out our questionnaire for the chance to win a free ticket to London's Calling next year! Fill out the short questionnaire - [Sponsor Payment](https://www.londonscalling.net/sponsor-payment/) - Thanks for sponsoring London's Calling. The following allows you to pay for the sponsorship via debit or credit card. Bank card transaction fee is included (3.4% + 20p). If your sponsorship options are not listed in the form below please let us know and we will set them up for you to pay online. Sponsor - [London's Calling - 2016](https://www.londonscalling.net/londons-calling-2016/) - London's Calling made its debut in 2016, and was a sell-out. But fear not, if you couldn't make it, or just can't wait for 2018, you can catch up on all the sessions, including videos, right here. 2016 Sessions - [Logistics](https://www.londonscalling.net/logistics/) - Map of Useful Places The map below highlights some useful points of interest. Including the venue, nearby hotels and tube stations. [do_widget "tyler points of interest"] Timings The table below shows you the general structure of the day. We have a lot of things to get into the day so be sure to arrive early - [Home](https://www.londonscalling.net/home/) - [Blog](https://www.londonscalling.net/blog/) - [Sample Page](https://www.londonscalling.net/sample-page/) - This is an example page. It's different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I'm a bike messenger - [Content page](https://www.londonscalling.net/content-page/) - [Blog](https://www.londonscalling.net/blog-2/) - [Single speaker](https://www.londonscalling.net/single-speaker/) - [Single session](https://www.londonscalling.net/single-session/) ## Draw Attention - [Virtual Expo](https://www.londonscalling.net/?da_image=2433) ## Event Media - [Event Location 1](https://www.londonscalling.net/event-media/event-location-1/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 2](https://www.londonscalling.net/event-media/event-location-2/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 3](https://www.londonscalling.net/event-media/event-location-3/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 4](https://www.londonscalling.net/event-media/event-location-4/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 5](https://www.londonscalling.net/event-media/event-location-5/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 6](https://www.londonscalling.net/event-media/event-location-6/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 7](https://www.londonscalling.net/event-media/event-location-7/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 8](https://www.londonscalling.net/event-media/event-location-8/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 9](https://www.londonscalling.net/event-media/event-location-9/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 10](https://www.londonscalling.net/event-media/event-location-10/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. - [Event Location 11](https://www.londonscalling.net/event-media/event-location-11/) - Lorem ipsum dolor sit amet, consectetur adipiscing elit. ## Points of Interest - [Moorgate Underground Station](https://www.londonscalling.net/poi/moorgate-underground-station-2/) - [Liverpool Street Underground Station](https://www.londonscalling.net/poi/liverpool-street-underground-station/) - [Great St Helen Hotel](https://www.londonscalling.net/poi/great-st-helen-hotel/) - [South Place Hotel](https://www.londonscalling.net/poi/south-place-hotel/) - [Travelodge London Central City Road Hotel](https://www.londonscalling.net/poi/travelodge-london-central-city-road-hotel/) - [Liverpool Street Station](https://www.londonscalling.net/poi/liverpool-street-station/) - [Skills Matter | CodeNode](https://www.londonscalling.net/poi/skills-matter-codenode/) - [The Cinema](https://www.londonscalling.net/poi/the-cinema/) - [The Restaurant](https://www.londonscalling.net/poi/the-restaurant/) - [The Hotel](https://www.londonscalling.net/poi/the-hotel/) - [Camden Town](https://www.londonscalling.net/poi/camden-town/) - [O2](https://www.londonscalling.net/poi/o2/) - [Oxford Square](https://www.londonscalling.net/poi/oxford-square/) - [Hyde Park](https://www.londonscalling.net/poi/hyde-park/) - [Trafalgar Square](https://www.londonscalling.net/poi/trafalgar-square/) - [Brick Lane](https://www.londonscalling.net/poi/brick-lane/) - [Westminster Abbey](https://www.londonscalling.net/poi/westminster-abbey/) - [Big Ben](https://www.londonscalling.net/poi/big-ben/) - [Parliament](https://www.londonscalling.net/poi/parliament/) - [Tower Bridge](https://www.londonscalling.net/poi/tower-bridge/) - [The London Eye](https://www.londonscalling.net/poi/the-london-eye/) ## Sessions - [Meet The Shirtforce Team](https://www.londonscalling.net/sessions/meet-the-shirtforce-team/) - Are you a Shirtforce super fan, or just curious? Join the team to find out more. - [Don't Start with the Roof: Foundations-First Architecture](https://www.londonscalling.net/sessions/dont-start-with-the-roof-foundations-first-architecture/) - In CRM projects building from the roof or walls happens all the time. This fun and informative session (with real examples) borrows lessons from real buildings to explain why foundations, load-bearing elements, and safe renovation matter, and how thinking this way leads to calmer projects and systems that age far better. From tools to techniques - [Future‑Proof Your Salesforce Marketing Skills: What You Must Master in 2026](https://www.londonscalling.net/sessions/future-proof-your-salesforce-marketing-skills-what-you-must-master-in-2026/) - In 2026, Salesforce Marketing proficiency demands more than platform knowledge. This session highlights the must‑have skills: from AI‑driven personalization and data literacy to cross‑cloud orchestration and agile execution. Learn how to stay relevant, deliver smarter customer journeys, and elevate your impact in a rapidly evolving ecosystem. - [Well-Architected Workflows: Automating for Performance and People](https://www.londonscalling.net/sessions/well-architected-workflows-automating-for-performance-and-people/) - Industry research shows up to 70% of users abandon multi-step flows when they feel lost. Automation can save time, but not if it’s confusing. A Salesforce architect and a human-centered change expert show how to build well-architected automation that works for humans too. You’ll learn practical steps to plan, build, and improve automation so users - [Build Your Own Code Analyzer Rules](https://www.londonscalling.net/sessions/build-your-own-code-analyzer-rules/) - Stop fighting the same code review battles. Learn to encode your team's standards into automated Code Analyzer rules that catch issues before they reach PR. This session covers writing PMD rules using XPath expressions, understanding the Apex AST, and testing rules effectively. Walk away with an open-source repository of 50+ working rules and a testing - [Architecting and Future Proofing Your Career in the Age of Agentforce and AI](https://www.londonscalling.net/sessions/architecting-and-future-proofing-your-career-in-the-age-of-agentforce-and-ai/) - Apply Well-Architected Framework principles to your career. Learn which skills appreciate vs depreciate in the AI age, assess your current capabilities, and come away with a tangible development plan that ensures you thrive through platform evolution regardless of technological change. - [Non-Profit Cloud – A leap worth taking?](https://www.londonscalling.net/sessions/non-profit-cloud-a-leap-worth-taking/) - When Salesforce launched Non-Profit Cloud (NPC), most admins were asking what is the difference between NPC vs NPSP. This presentation breaks down key differences in fundraising, consent, data models, automation, reporting, and integrations. Highlighting NPC specific Salesforce objects, migration impacts, and what admins need to rebuild to be ready for an NPC org. - [5 Things I Wish I’d Known Before Becoming a Salesforce Product Owner](https://www.londonscalling.net/sessions/5-things-i-wish-id-known-before-becoming-a-salesforce-product-owner/) - Perhaps you’re at a point where you’re considering a career switch, or you’re simply wondering if becoming a Salesforce Product Owner could be for you. In this session I’ll share 5 key things I wish I’d known before starting this journey: what the role really involves, how to balance demanding stakeholders, prioritize an endless backlog - [Welcome to London's Calling 2026](https://www.londonscalling.net/sessions/welcome-to-londons-calling-2026/) - Join the team as they kick off London's Calling 2026 - [Neurodivergency: Beyond Masking](https://www.londonscalling.net/sessions/neurodivergency-beyond-masking/) - A deep dive into common autistic and ADHD concerns. We’ll be (hyper)focusing on topics from disclosure in the workplace to rejection sensitivity, from values to personal impact. They’ll be stories, explainers and interactive elements, leaving you with much food for thought, both for your Salesforce projects and for home life! - [The ‘Just Build It’ Myth: Surviving Demo‑Driven Expectations](https://www.londonscalling.net/sessions/the-just-build-it-myth-surviving-demo-driven-expectations/) - We’ve all seen an impressive Agentforce demo and then been asked to ‘just build it'. This session shows how to turn ambitious stakeholder expectations into realistic delivery paths. Through a fun scenario, we’ll explore how to assess big ideas, reveal hidden constraints, define what’s truly feasible, and guide leaders toward achievable outcomes… all while protecting - [To Me, To You: Getting Sales Cloud and Slack to work in Harmony](https://www.londonscalling.net/sessions/to-me-to-you-getting-sales-cloud-and-slack-to-work-in-harmony/) - Let’s be honest, your sales team treats Salesforce like a trip to the dentist, avoided at all costs, but they’ll go when they have to. The solution? Bring the CRM to them! We’ll show you how to build a "To me, to you" workflow that surfaces Salesforce data directly inside Slack. Learn how to use - [Security In Action: Data and Access](https://www.londonscalling.net/sessions/security-in-action-data-and-access/) - Admins are the trusted subject matter experts for organization security. Maintain a healthy posture by implementing security fundamentals and platform configurations necessary to protect your data. In this hands-on workshop, we’ll move beyond theory and into practical application—walking through the core security features every admin should understand and regularly assess. You’ll explore foundational concepts like - [Marketing Cloud Next Hands-On Workshop](https://www.londonscalling.net/sessions/marketing-cloud-workshop/) - Join us for an opportunity to learn from the Marketing Cloud Solution Engineering team in a hands-on session. You’ll work with Marketing Cloud Next features available today, and also have the opportunity to hear our roadmap direction. You'll learn how to:- Build your first Marketing Cloud Next campaign- Segment audiences with natural language- Explore Marketing - [Agentforce Vibes' Advanced Features Workshop](https://www.londonscalling.net/sessions/agentforce-vibes-advanced-features-workshop/) - Join this expert-led hands-on workshop to learn about Agentforce Vibes. We'll go beyond basic prompting with advanced features and use cases like securing a code base, building custom rules, workflows and skills. We'll also explore connecting with custom MCP tools and running multi-modal prompts. Please bring a laptop to participate in this workshop. - [Get Hands-on with Slack Automation](https://www.londonscalling.net/sessions/slack-hands-on-workshop/) - In this session you'll get Hands-On with Slack's automation tool, Workflow Builder. We will cover simple examples that add real value, as well as more complex automations involving branching logic and connecting workflows for end-to-end business process support. Please bring a laptop to participate in this workshop. - [Design Dynamic Screen Flows User Won't Hate Workshop](https://www.londonscalling.net/sessions/design-dynamic-screen-flows-users-wont-hate/) - Salesforce gets called clunky. Users complain. Adoption stalls. Sound familiar? In this interactive workshop, we’ll build a dynamic Screen Flow that will go from rubbish to delight. We’ll cover everything from components to make it reactive and user friendly, best practices to align your UX with your business logic. You’ll be well on your way - [Designing for Resilience: Building Architectures That Don't Break at Scale](https://www.londonscalling.net/sessions/designing-for-resilience-building-architectures-that-dont-break-at-scale/) - Explore how to anticipate and design around governor limits, API constraints, and release velocity. Participants sketch fault-tolerant architectures that recover gracefully when things fail. - [Meet the Evangelists](https://www.londonscalling.net/sessions/meet-the-evangelists/) - Join members of the Salesforce Architect, Admin, and Developer Advocate and Evangelist teams for an AMA. - [Build a Deal-to-Marketing Loop Agent](https://www.londonscalling.net/sessions/build-a-deal-to-marketing-loop-agent/) - Bridge the gap between Sales and Marketing. Learn to build an Agentforce agent that analyses Opportunity trends and auto-adjusts Marketing Cloud campaigns in real-time. - [Build your first workflow in SLACK!](https://www.londonscalling.net/sessions/build-your-first-workflow-in-slack/) - Workflow Builder will help you move projects forward and get things done in Slack! Workflow Builder is a no-code tool that allows any Slack user to automate routine processes (like standardize how you collect requests from your team for example) by creating custom workflows in just a few minutes. You will learn how to build - [Architect Securely with Well-Architected Framework (1)](https://www.londonscalling.net/sessions/architect-securely-with-well-architected-framework/) - Explore the Secure pillar of the Well-Architected Framework in an interactive workshop tackling real security challenges, sharpening decision making and understanding of architectural principles. - [Architect Securely with Well-Architected Framework (2)](https://www.londonscalling.net/sessions/well-architected-workshop-2/) - Explore the Secure pillar of the Well-Architected Framework in an interactive workshop tackling real security challenges, sharpening decision making and understanding of architectural principles. - [Survivin’ vs Thrivin’: 7 Power Moves Every Trailblazer Must Make](https://www.londonscalling.net/sessions/survivin-vs-thrivin-7-power-moves-every-trailblazer-must-make/) - Stuck survivin’ the nonstop wave of releases and Agentic AI? It’s time to start thrivin’. With 21 years in the Salesforce ecosystem, Matthew shares seven hard-learned lessons across tech, business, and personal growth that culminated in a royal award. This session is for admins, developers, consultants, and architects ready to grow their impact. Walk away - [From Order Taker to Strategic Partner: What Great Product Managers Do](https://www.londonscalling.net/sessions/from-order-taker-to-strategic-partner-what-great-product-managers-do/) - Tired of being a yes-person? Product Managers face constant pressure to say "yes" to every request, becoming ticket processors. This session teaches you to reclaim your strategic role: translate vague requests into real problems, uncover opportunities in tactical demands, and reframe conversations without saying "no." Walk away with tools to pitch solutions that deliver exponential - [The Power of Storytelling in Salesforce Delivery](https://www.londonscalling.net/sessions/the-power-of-storytelling-in-salesforce-delivery/) - Are you struggling to bridge the gap between technical delivery and meaningful conversations with stakeholders? With 15 years of Salesforce experience, I’ve seen how powerful storytelling can transform any Salesforce delivery, including Agentforce. Turning complex strategies into clear, engaging narratives which boosts understanding, trust and retention. - [MI: Mission Impossible? Not with Marketing Intelligence!](https://www.londonscalling.net/sessions/mi-mission-impossible-not-with-marketing-intelligence/) - Marketing analytics feeling Impossible? Always on the Hunt for answers? Want to Cruise through your insights? Let us introduce you to Marketing Intelligence (MI), where Marketing, Data 360 and Tableau Next meet. Drawing on our real-world customer implementations, your mission - if you choose to accept - is to hear us demystify MI, share crucial - [Requirements That Stick: Templates for Personas, Decisions & Next Steps](https://www.londonscalling.net/sessions/requirements-that-stick-templates-for-personas-decisions-next-steps/) - Workshops spark great ideas, and then then reality hits: scattered notes, unclear ownership, missed decisions. This session will demonstrate how an agent can work best to convert outputs into personas, requirements and next steps, plus any add-ons you need, whether you are a Business Analyst or an Admin. Leave with templates, a repeatable workflow and - [From "How" to "Why": Thinking Like an Architect beyond the Salesforce Ecosystem](https://www.londonscalling.net/sessions/from-how-to-why-thinking-like-an-architect-beyond-the-salesforce-ecosystem/) - Salesforce developers have never been stronger: experienced teams, AI-assisted coding, and low-code tools make implementation predictable and efficient. Yet many solutions still fail to deliver real business value. This session focuses on the architect’s role in bridging that gap. Come to hear why being an architect goes far beyond knowing Salesforce features, clouds, and design - [How to Talk to AI Agents So They Listen](https://www.londonscalling.net/sessions/how-to-talk-to-ai-agents-so-they-listen/) - Learn simple, science‑based techniques that will help you communicate clearly with AI agents and get more accurate results. We will look at prompting habits, practical tips for writing agent instructions, and ways to engineer context that improve reliability. A short live demo will show how these methods support Admins working with Agentforce as well as - [Demo Jam](https://www.londonscalling.net/sessions/demo-jam-2/) - What is a Demo Jam? Demo Jams are a game show style event where app partners showcase their most compelling app in a super short, no fluff, 3-minute demo. - At the end, the attendees vote live on their favourite demo - Hosted by Salesforce MVPs What are the Demo Jam rules? It's simple. There - [Fun Final Sessions](https://www.londonscalling.net/sessions/fun-final-sessions/) - We're going to keep you guessing for now. - [OpenAI on Salesforce](https://www.londonscalling.net/sessions/openai-on-salesforce/) - Agent 360 is great. But how can we use other AI platforms on Salesforce? Should we even consider it? This is a presentation of a use case where OpenAI was integrated into Salesforce, covering some elements of how it is done and what I've learned whilst doing it. - [Who Wants To Be An Architect(aire)?](https://www.londonscalling.net/sessions/who-wants-to-be-an-architectaire/) - What does it really take to think like a Salesforce architect? In this interactive, game show inspired session, the audience is quizzed on familiar architectural dilemmas, from data models to automation trade-offs and scaling decisions. Together, we’ll work through the options, challenge assumptions, and unpack the reasoning behind good architectural choices, helping you sharpen your - [When AI Meets Social Impact: Building a Brain-Injury Support Agent](https://www.londonscalling.net/sessions/when-ai-meets-social-impact-building-a-brain-injury-support-agent/) - Brain-injury survivors often contact Headway during moments of confusion, stress or crisis. In this session, you’ll see how we designed a safe, compliant and empathetic Agentforce agent, powered by Salesforce Data Cloud, to support vulnerable users at scale. Attendees will learn to structure trusted knowledge, apply AI guardrails, use Data Cloud for context, and design - [From Spaghetti to Strategy: Applying Software Design Patterns to Flow](https://www.londonscalling.net/sessions/from-spaghetti-to-strategy-applying-software-design-patterns-to-flow/) - As Salesforce doubles down on Flow, we need to address their maintainability. It’s time to move beyond simple automation and embrace software engineering principles. In this session, we’ll explore how language-agnostic design patterns can be applied directly to Flows to ensure reusability and faster change for your stakeholders. - [Human Advantage in an AI World: How to Use Agents Without Losing Your Craft](https://www.londonscalling.net/sessions/human-advantage-in-an-ai-world-how-to-use-copilots-without-losing-your-craft/) - AI can speed you up, but it can also make teams sloppy: shallow understanding, copy/paste designs, and hidden risk. This session shows how to use AI to accelerate thinking, not bypass it. You’ll learn how to structure prompts, challenge outputs, and keep accountability. The goal: faster delivery, better decisions, and a career that’s strengthened by - [Reactive Screen Flows That Wow Your Users](https://www.londonscalling.net/sessions/reactive-screen-flows-that-wow-your-users/) - You could make bland, static screen flows that require a lot of clicks (eww, boring, why does our admin hate us?) or dynamic, reactive flows with screens that change and adjust automatically for your users (wow, amazing, somebody give our admin a promotion)! In this session, you learn how to make interactive screens that bring - [Stop Guessing: Designing Apex Tests for Humans and AI](https://www.londonscalling.net/sessions/stop-guessing-designing-apex-tests-for-humans-and-ai/) - Salesforce developers are often taught how to write tests, but not how to choose the correct tests to write. The result is tests driven by gut feel rather than design discipline. In this session, I’ll introduce structured techniques for identifying meaningful test cases and demonstrate how these techniques improve both human and AI-generated tests. - [Safer Integrations: Lessons from Moving Beyond Connected Apps](https://www.londonscalling.net/sessions/safer-integrations-lessons-from-moving-beyond-connected-apps/) - Migrating away from Connected Apps isn’t just about functionality—it’s about securing your integrations. In this session, I’ll share my journey moving to External Client Credentials: the security improvements, unexpected challenges, and practical lessons for keeping your Salesforce integrations safe and reliable. - [The 5 Marketing Cloud Engagement Mistakes You Don't Know You're Making (Yet!)](https://www.londonscalling.net/sessions/the-5-marketing-cloud-engagement-mistakes-you-dont-know-youre-making-yet/) - After working hands-on with multiple Marketing Cloud Engagement instances, I’ve seen the same mistakes repeated again and again—and I’ve made some of them myself! This session covers the five most common and costly MCE setup mistakes, from governance gaps and naming chaos to data model decisions that quietly hurt performance. You’ll learn how to spot - [Brand You: 5 Strategies to Stand Out](https://www.londonscalling.net/sessions/brand-you-5-strategies-to-stand-out/) - Imagine this: You’re navigating the Salesforce ecosystem, eager to make your mark. Now picture this instead: Your personal brand is so strong that opportunities come to you. Building your brand doesn’t have to be daunting. Whether you’re new to Salesforce or a seasoned pro, your brand is your superpower. In this session, you’ll learn five - [Data 360 Decoded: Mastering the Developer Side of Data 360](https://www.londonscalling.net/sessions/data-360-decoded-mastering-the-developer-side-of-data-360/) - As a developer, do you look at Data 360 and think, "Nah, that's not for me, there's nothing I can do with it!”, well think again. I’ll show you how your skills as a Salesforce Developer are just as relevant on the Data 360 platform as Salesforce, and you’ll learn how to translate those skills. - [From Requirements to Reality: Turning Complex Ideas into Build-Ready Diagrams](https://www.londonscalling.net/sessions/from-requirements-to-reality-turning-complex-ideas-into-build-ready-diagrams/) - Requirements are often ambiguous, incomplete, or overloaded with assumptions. This session demonstrates a practical, repeatable approach to analysing requirements and translating them into clear, build-ready diagrams for Salesforce delivery. Attendees will learn how to decompose requirements, choose the right diagram types at each stage, and progressively move from business intent to implementation ready designs reducing - [From Evaluation to Selection: Navigating AppExchange and AgentExchange](https://www.londonscalling.net/sessions/from-evaluation-to-selection-navigating-appexchange-and-agentexchange/) - You can’t build everything in-house, and thanks to AppExchange and AgentExchange, you don’t have to. These platforms offer a wide range of partner solutions to extend your Salesforce org. This session will guide you through a practical evaluation process, from reviewing app details, user feedback, and components to assessing vendor support. You’ll leave with clear - [Sparkle with Confidence: From Invisible to Influential, Own Your Salesforce Niche](https://www.londonscalling.net/sessions/sparkle-with-confidence-from-invisible-to-influential-own-your-salesforce-niche/) - Ready to shine in the Salesforce ecosystem? This session will help you amplify your personal brand, boost your confidence, and uncover the niche that makes you stand out. Expect practical tips, fast wins, and plenty of inspiration. Key takeaways: identify your niche, spark your brand story, showcase your strengths, and confidently show up in the - [From Data to Delivery: A Marketer’s Guide to Data Cloud (MCE)](https://www.londonscalling.net/sessions/from-data-to-delivery-a-marketers-guide-to-data-cloud-mce/) - Have you been hearing that you NEED Data Cloud to bring your marketing to the next level, but still have no idea why or how this is meant to work? Or maybe using it and STILL not quite sure it's right? We’ll walk through practical architecture patterns, show how data moves, and call out the - [Seeing Everything: Mastering Observability in Salesforce](https://www.londonscalling.net/sessions/seeing-everything-mastering-observability-in-salesforce/) - Apex exceptions flooding your inbox? Errors scattered across your org - and that’s just the tip of the iceberg! Learn how to centralise monitoring, uncover hidden issues, and apply the three pillars of observability - metrics, logs, and traces - to track, alert, and diagnose problems. Walk away with practical approaches to confidently manage and - [Business Rules Engine Explained: Expression Sets and Lookup Tables in Action](https://www.londonscalling.net/sessions/business-rules-engine-explained-expression-sets-and-lookup-tables-in-action/) - Salesforce Business Rules Engine is a powerful but still little-known feature. In my session I will explain what BRE is and how to use Expression Sets and Lookup Tables, including Decision Matrices and Decision Tables. I will show how rules can be used in Flow, OmniScript, and invoked via APIs in custom or third-party tools. - [Bye-Bye Classic Approval Processes! Hi, New Salesforce Flow Approval Processes!](https://www.londonscalling.net/sessions/bye-bye-classic-approval-processes-hi-new-salesforce-flow-approval-processes/) - Approval processes have been around for a long time, enabling Salesforce professionals to create multi-step processes to control how records are approved. With the new Salesforce Flow Approval Processes, users now have a more flexible and powerful alternative that integrates seamlessly with other flows, enabling the automation of complex business processes. Learn how to create - [Who Owns the Flows? Bridging the Marketer - Admin Gap in Marketing Cloud Next](https://www.londonscalling.net/sessions/who-owns-the-flows-bridging-the-marketer-admin-gap-in-marketing-cloud-next/) - The "connector" era is ending. With Marketing Cloud Next and Agentforce, the walls between Pardot, ExactTarget, and core Salesforce are vanishing. But as databases merge, power struggles emerge: Who owns Flows? Who governs the data? We’ll explore the organisational shift required when marketers and Salesforce admins finally live in the same world. Learn how to - [Boost your site performance with Experience Delivery for LWR](https://www.londonscalling.net/sessions/boost-your-site-performance-with-experience-delivery-for-lwr/) - Discover how to leverage the new Experience Delivery feature for LWR to develop blazing fast sites. We’ll have a look at how you can make use of server-side rendering (SSR), content delivery network (CDN) or even Islands Architecture using hydration capabilities to achieve your goal. These obscure terms will be crystal clear for you at - [Auto-Expiring Record Access: Security Patterns for Temporary Sharing](https://www.londonscalling.net/sessions/auto-expiring-record-access-security-patterns-for-temporary-sharing/) - Master automated temporary record sharing for contractors, auditors, and partners! Discover zero-touch patterns to grant time-limited access that auto-expires—no manual cleanup. Compare Apex Managed Sharing, Flows, and hybrid approaches with live demos. 1. Design scalable auto-expiring sharing architectures 2. Build Flow-based and Apex solutions for temporary access 3. Implement audit trails and compliance patterns 4. - [Reducing Technical Debt: Secrets the Web Won’t Tell You](https://www.londonscalling.net/sessions/reducing-technical-debt-secrets-the-web-wont-tell-you/) - Discover actionable techniques to identify and reduce technical debt in your Salesforce org, using tools and methods accessible to everyone—from admins to developers. This session will demonstrate how SOQL queries and metadata analysis can help you: Pinpoint unused metadata cluttering your org, Strengthen your security model by identifying gaps and redundancies, Streamline maintenance with data-driven - [From Salesforce Admin to Manager: Leverage Transferable Skills for Career Growth](https://www.londonscalling.net/sessions/from-salesforce-admin-to-manager-leverage-transferable-skills-for-career-growth/) - Admins are cross-functional leaders and strategic partners who use essential management skills daily: communication, problem-solving, change management, project coordination, and data analysis. This session shows how their transferable skills align with management roles. Attendees will receive practical advice for transitioning into leadership positions. Ideal for Salesforce professionals, hiring managers, and those developing technical talent. - [Click Less, Do More: VS Code for Admins](https://www.londonscalling.net/sessions/click-less-do-more-vs-code-for-admins/) - VS Code isn’t just for Devs! Learn how Salesforce Admins can use it to search and edit metadata, find dependencies and troubleshoot differences between environments. Explore tools like SOQL Builder, Apex Replay Debugger, Agentforce Vibes and get practical tips to make day to day admin tasks faster. Leave empowered to bring VS Code into your - [10 Click-Not-Code Tricks Your Users Will Love](https://www.londonscalling.net/sessions/10-click-not-code-tricks-your-users-will-love/) - A practical session for admins highlighting ten high-impact UI improvements that boost clarity, speed, and user satisfaction. Learn simple configuration techniques that make Salesforce feel smoother, cleaner, and easier for teams to use every day. - [3 Documentation Frameworks That Don't Cost a Cent](https://www.londonscalling.net/sessions/3-documentation-frameworks-that-dont-cost-a-cent/) - Bad documentation costs time, money, and sanity. Good documentation? Priceless. In this hands-on session, you'll learn three powerful documentation frameworks you can implement immediately: no tools, no budget, no excuses. Through real examples from Salesforce projects, you'll see how proper documentation reduces onboarding time, prevents errors, and becomes your org's most valuable asset. - [My org got hacked, now what!?](https://www.londonscalling.net/sessions/my-org-got-hacked-now-what/) - 2025 saw an unprecedented rise in OAuth token theft and Salesforce org compromises. Security is no longer a nice-to-know topic. Anyone who touches a Salesforce org needs to know how these attacks happen and how to defend against them. In this session, you will learn the real-world patterns behind today’s breaches and the actions you - [Validation Rules Are Bad UX: Try These Alternatives Instead](https://www.londonscalling.net/sessions/validation-rules-are-bad-ux-try-these-alternatives-instead/) - Validation Rules protect data quality, but often at the expense of user experience. Is blocking users after they’ve entered data really the best we can do? Poor UX kills adoption, even when intentions are good! In this session, we’ll challenge Validation Rules and explore UX alternatives like field setup, Dynamic Forms, restricted picklists, training, and - [An Admin's Guide to Managing Integrations](https://www.londonscalling.net/sessions/an-admins-guide-to-managing-integrations/) - Salesforce integrations can be powerful—or painfully disruptive—if they aren’t designed and managed correctly. This session is a practical, admin-focused guide to understanding, monitoring, and managing Salesforce integrations with confidence. We’ll break down common integration patterns, explain how data flows into and out of Salesforce, and highlight the governor limits, automation pitfalls, and security considerations every - [Cybersecurity for Salesforce Admins](https://www.londonscalling.net/sessions/cybersecurity-for-salesforce-admins/) - As a Salesforce Admin, you're on the front lines of protecting your org's data, but are you prepared for today’s security threats? In this session, we’ll break down the fundamentals of cybersecurity within the Salesforce ecosystem. Learn how to identify common vulnerabilities, implement essential security settings, and adopt best practices to keep your org secure. - [Claude Code for Salesforce Developers](https://www.londonscalling.net/sessions/claude-code-for-salesforce-developers/) - Claude Code is cementing its reputation as an incredibly powerful tool for developers. But how well does it work for Salesforce projects? What can it do beyond writing code? And how do you customise it for your own scenarios? This talk answers those questions with practical advice. We'll see how to structure rules, skills, and - [One is the Loneliest Number - Scaling Apex with Platform Events](https://www.londonscalling.net/sessions/one-is-the-loneliest-number-scaling-apex-with-platform-events/) - Doing your laundry at home is great. And that one washer is probably enough for you and your family. But what if one day your whole family descended on your house for a week. That machine would quickly be overwhelmed. Parallel platform event subscribers work for Apex subscribers and are like being able to materialize - [Scaling Apex and LWC with Apex Cursors](https://www.londonscalling.net/sessions/scaling-apex-and-lwc-with-apex-cursors/) - Learn how Apex Cursors, including Pagination Cursors, help scale async Apex workloads versus Batch Apex patterns and enable LWC infinite scrolling list UIs beyond the 2k OFFSET ceiling. You will see both standard and pagination cursors, fetch patterns, and when to use Apex Cursors to optimize heap management and page loading times, including sharing cursors - [Modern Salesforce Architecture: Evolving Without Starting Again](https://www.londonscalling.net/sessions/modern-salesforce-architecture-evolving-without-starting-again/) - Do you have Salesforce orgs shaped by years of delivery, customisation & workarounds? Are changes becoming harder and more costly? With the pace of disruption and platform change accelerating, starting again is simply not an option This session introduces modern Salesforce architecture designed to rejuvenate existing orgs without disruptive rewrites. Grounded in real projects, I - [Only Take what Matters: Spark Joy with Data Migration](https://www.londonscalling.net/sessions/only-take-what-matters-spark-joy-with-data-migration/) - Only Take What Matters: Spark Joy with Data Migration treats data migration like a house move: keep what’s useful, clean what’s messy, and don’t bring junk to the new place. Discover how deduplication, cleansing and enrichment make migrations less painful. You’ll leave with practical tips to improve data quality, reduce risk, and make sure the ## Speakers - [Will Turner](https://www.londonscalling.net/speakers/will-turner/) - [Leanne Botwright](https://www.londonscalling.net/speakers/leanne-botwright/) - Leanne is a Senior Technical Salesforce Business Analyst with over a decade in the ecosystem, delivering complex Salesforce programmes across global organisations. An established international speaker and community leader, she has presented at Salesforce London World Tour, London’s Calling, Dubai Dreamin, and community events. Known for her practical, people-first style, Leanne brings real-world insight, energy, - [Aidan Harding](https://www.londonscalling.net/speakers/aidan-harding/) - Aidan Harding is a Principal Architect at Aquiva. Prior to that, he was CTO at Processity and Technology Director at Nebula Consulting. Aidan is a community group leader at the Bristol Salesforce Developer Group. He has 15 years of experience in the Salesforce ecosystem and holds a PhD in Computer Science. Find Aidan on LinkedIn, - [Katka Vokrinkova](https://www.londonscalling.net/speakers/katka-vokrinkova/) - Katka Vokrinkova is a Salesforce UX Designer at PwC. Having a diverse background in graphic design, business analysis, and declarative development, she combines her skills to deliver a visually impactful and user-centric experience throughout the whole project lifecycle. She trains her beloved dog Loki, dances the bachata, and learns a handstand in her free time. - [Zoe Fisher](https://www.londonscalling.net/speakers/zoe-fisher/) - Zoe has been working in marketing for 9 years, and for 6 of those years consulting businesses on how best to leverage Salesforce tech. Zoe co-leads the London Salesforce Marketers User Group and often presents on Account Engagement and Marketing Cloud. Follow her on LinkedIn and the Trailblazer Community. - [JoAnn Culbertson](https://www.londonscalling.net/speakers/joann-culbertson/) - I'm an Accidental Admin that grew up to be an Architect. I've been working in the Salesforce ecosystem for 23+ years. I moved to Europe four years ago and haven't looked back. When I'm not doing Salesforcey things, I'm knitting things and drinking large quantities of coffee. Find JoAnn on LinkedIn, the Trailblazer Community, and - [Philippe Ozil](https://www.londonscalling.net/speakers/philippe-ozil/) - Philippe Ozil is a Principal Developer Advocate at Salesforce and a member of the Postman Leader Program. He writes technical content and frequently presents at events. He is a full stack developer with deep expertise in API and DevOps. He enjoys working on innovative projects such as AI, VR or robotics (he owns a patent - [Gillian Bruce](https://www.londonscalling.net/speakers/gillian-bruce/) - [Gaurav Kheterpal](https://www.londonscalling.net/speakers/gaurav-kheterpal/) - Gaurav Kheterpal is Chief Evangelist at Copado, Salesforce MVP Hall of Fame member, MuleSoft Ambassador, and Google Developer Expert (AI). With 19+ years in the ecosystem, he specializes in enterprise architecture across CRM, data, and AI. A globally recognized speaker at Dreamforce, TDX, and London’s Calling, Gaurav is known for bold, forward-looking perspectives on building - [Miriam McCabe](https://www.londonscalling.net/speakers/miriam-mccabe/) - My Background I’m a Salesforce Certified Technical Architect and Senior Director leading the Salesforce Architecture Evangelism program. My experience spans enterprise architecture, business process design, data and integration strategy, and AI-driven innovation. My work focuses on making architecture actionable - connecting technology, process, and people to design systems that are adaptable, resilient, and grounded in - [Lilith Van Biesen](https://www.londonscalling.net/speakers/lilith-van-biesen/) - Lilith (she/hers) is a Principal Architect Evangelist for the Salesforce Architecture Program, focused on empowering the global architect community. Since starting with Salesforce in 2017 and earning her CTA in 2021, Lilith has been a tireless community advocate. Combining her passion for architecture and her extensive community leadership (including her work as a Salesforce MVP), - [Matthew Day](https://www.londonscalling.net/speakers/matthew-day/) - Matthew brings 21 years of experience in the Salesforce ecosystem, having worked across nearly every role — user, admin, developer, consultant, architect, manager, C-suite leader, SI partner, and ISV partner. This breadth gives him a rare, practical perspective on driving long-term success in a constantly changing technology landscape. As a keen rugby ref, expect Matthew - [Tom Jefford](https://www.londonscalling.net/speakers/tom-jefford/) - Tom is a Tech Lead at Ziipline who's spent 10+ years working across the Salesforce ecosystem, from ISVs and end users to consultancies. He's delivered solutions in public sector, financial services, energy, and health sciences, picking up a thing or two about data-driven solutions and scalable design along the way. Find Tom on LinkedIn. - [Silvia Denaro](https://www.londonscalling.net/speakers/silvia-denaro/) - Silvia has been working in the Salesforce ecosystem since 2019 following a career change. As Senior Salesforce Manger at Hanson Wade Silvia leads the Salesforce Team. She is a Salesforce MVP, co-leader of London Administrators User Group and founder of The Technical Collective. Follow her on LinkedIn and the Trailblazer Community. - [Tomi Olopade](https://www.londonscalling.net/speakers/tomi-olopade/) - Tomi is a Salesforce Senior Technical Product Manager in Investment Management with 10 years’ experience turning business demands into high-impact, scalable solutions. She leads Salesforce strategy and drives transformation across complex organisations. A 4x certified professional, Tomi brings a strategic lens to product delivery. Outside work, she enjoys playing netball and theatre. Find Tomi on - [Helen Cocar](https://www.londonscalling.net/speakers/helen-cocar/) - Hello, my name is Helen, a Global CRM Salesforce Product Owner in the pharma industry. I lead the roadmap and delivery of a multi-country Sales CRM, bridging business and IT to design user centric solutions and drive continuous improvements and rollouts. With a background in digital marketing, omnichannel campaigns and market research, I bring a - [Piyush Srivastav](https://www.londonscalling.net/speakers/piyush-srivastav/) - Technology leader specializing in Salesforce, AI, and digital transformation, with a strong consulting mindset. Proven in delivering scalable, customer-centric solutions and leading high-performing teams. Experienced in aligning business strategy with technology, driving innovation, and enabling enterprises to achieve measurable growth and operational excellence. Find Piyush on LinkedIn and the Trailblazer Community. - [Sarah Burton](https://www.londonscalling.net/speakers/sarah-burton/) - Sarah began her Salesforce career in the hotel industry in 2010 and has since worked across both end user organisations and consultancies. She is currently a Senior Functional Consultant and Capability Lead at Capgemini, specialising in translating complex business requirements into well designed solutions, with user experience at the heart of every delivery. Find Sarah - [Christine Marshall](https://www.londonscalling.net/speakers/christine-marshall/) - Christine is the Technical Content Director at Salesforce Ben. She is an 11x certified Salesforce MVP and leads the Bristol Admin Community Group. Find Christine on LinkedIn and on the Trailblazer Community. - [Greg Smith](https://www.londonscalling.net/speakers/gregory-smith/) - Greg Smith is a Salesforce Certified Application Architect and Lead Technical Consultant at Time Technology. Working in IT software development since 1998, he combines deep technical expertise with a passion for solving real-world challenges. A certified Agentforce Specialist and Agentblazer Legend for 2025 and 2026, Greg embraces the AI agentic era and enjoys helping charities - [Hannah Shimali](https://www.londonscalling.net/speakers/hannah-shimali/) - Hannah is a data-driven marketing strategist with specialisation in the Salesforce ecosystem. Since joining Nebula, Hannah has helped several businesses unlock the potential of their technology investments, focusing on workflow optimisation and high-impact automation within Account Engagement, Sales Cloud and CRM Analytics. She bridges the gap between complex data and actionable insights that drive growth. - [David Shannon](https://www.londonscalling.net/speakers/david-shannon/) - David Shannon is a Senior Principal at Infosys and former Salesforce Platform Lead at Barclays, where he built and scaled a global CRM capability within a highly regulated environment. Now focused on M&A transformation, David brings a pragmatic, critical perspective to delivering lasting business value from Salesforce operating models. Find David on LinkedIn and the - [Luke Matthews](https://www.londonscalling.net/speakers/luke-matthews/) - Luke specialises in Marketing and Analytics, with six years of experience in the Salesforce ecosystem. Now a Functional Consultant at Nebula Consulting, he applies his background to the wider Salesforce suite, Next-Gen products and diverse industries. Adopting a ‘Solution Architect’ mindset, Luke balances being hands-on with a deep immersion into business challenges. He is dedicated - [Chrisanthi Symeonidou](https://www.londonscalling.net/speakers/chrisanthi-symeonidou/) - Chrisanthi is a certified Salesforce Functional Consultant with 5 years of experience in the IT industry, working for a global consultancy. She has worked across multiple Salesforce Clouds and other technologies, with a strong focus on translating complex business requirements into clear, effective outcomes. Chrisanthi enjoys sharing her insights with the Salesforce community, and also - [Tomas Hnizdil](https://www.londonscalling.net/speakers/tomas-hnizdil/) - Experienced Salesforce architect and developer with more than 13 years of experience in the world of Salesforce consultancy, a 27x certified Salesforce and Mulesoft expert, System and Application architect. Recently focused on managing technical teams, aligning business objectives with technical strategies, and delivering large-scale projects. Strong believer in efficiency and consistency - an obsession formed - [Mills Dyer](https://www.londonscalling.net/speakers/mills-dyer/) - Mills Dyer (she/they) is a Salesforce Professional dedicated to maximizing impact through Nonprofit Cloud and NPSP for charities and political parties. Expert in streamlining donor management, campaign tracking, and complex data architecture for UK & international NGOs. I bridge the gap between technical strategy and social mission. Passionate about leveraging the Salesforce platform to empower - [Julia Zgagacz](https://www.londonscalling.net/speakers/julia-zgagacz/) - Julia Zgagacz is a Salesforce Technical Expert at PwC who enjoys figuring out how people and AI can work better together. She focuses on practical ways of talking to AI agents so they’re clearer, more reliable, and genuinely useful in day‑to‑day work. Julia is passionate about turning complex ideas into simple habits that help admins - [Nick Spencer](https://www.londonscalling.net/speakers/nick-spencer/) - Salesforce Application Architect who has been floating around Salesforce clouds since 2007. Big fan of Agile, sensible architecture, and not overcomplicating things for the sake of it. Also love Flow (as I can't code). You will often find me at the London User Admin Group - please say 'Hi!' You can also find Nick on - [Charmy Gajera](https://www.londonscalling.net/speakers/charmy-gajera/) - I am Charmy, with 8+ years of experience with MarTech, 12x certified, Community Leader driving growth through strategic storytelling, digital transformation, and MarTech innovation. Being passionate about building communities, I actively lead initiatives that connect professionals across the Salesforce ecosystem. With a strong focus on AI-driven marketing, automation, and brand building, I help businesses turn - [Andrew Taylor](https://www.londonscalling.net/speakers/andrew-taylor/) - Andrew is Head of Digital at Headway - the brain injury association, where he leads digital transformation across the charity. Responsible for Salesforce, system integration and the thoughtful use of emerging technology, Andrew brings hands‑on experience of making digital tools work in complex real‑world settings - shaped by close work with people affected by brain - [Rebecca Heald](https://www.londonscalling.net/speakers/rebecca-heald/) - As an architect Rebecca covers functional solutions as well as technical and enterprise architecture for customers. She is legally and artistically trained with a strong non-profit background. She started as a purposeful admin switching to work in Salesforce Consultancies at the end of 2017. When not designing solutions, Rebecca enjoys staying active through outdoor adventures and fitness pursuits, - [Jean-Pierre Rizzi](https://www.londonscalling.net/speakers/jean-pierre-rizzi/) - I have been in the Salesforce ecosystem since 2018. From functional consultant to Project Director, I still like being hands-on with the product. I have been making content for a while now, mainly articles and webinars. I have been speaking at several Dreamin events since 2019. I have worked a lot on Sales and Service - [Tom Bassett](https://www.londonscalling.net/speakers/tom-bassett/) - Based in London, I work as a Senior Solutions Architect at Vera Solutions, helping nonprofits implement Impact and Grant Management. With over 7 years of experience in the Salesforce ecosystem, I’m passionate about empowering fellow Trailblazers as a Salesforce Ben Expert Author, London Architect Community Group Leader, Salesforce Credential Ambassador, Community Speaker, Be More Podcast - [Doria Hamelryk](https://www.londonscalling.net/speakers/doria-hamelryk/) - Doria Hamelryk is a Salesforce Technical Architect and founder of Nortech Consult. 23x certified, MVP, Hall of Fame member, and Golden Hoodie recipient, she specializes in scalable system design, integrations, and data architecture, working across complex ecosystems to align business needs with robust technical solutions. She has led multiple Salesforce community groups and organized Dreamin’ - [Pablo Gonzalez](https://www.londonscalling.net/speakers/pablo-gonzalez/) - I’ve spent 15+ years building and delivering Salesforce solutions, with a recent focus on security posture. I’m the author of Clean Apex Code and Chief Editor of the Security Benchmark for Salesforce. Today, I help organisations understand their Salesforce security and build tools to help teams understand complex Salesforce orgs. Find Pablo on LinkedIn - [Simon des Forges](https://www.londonscalling.net/speakers/simon-des-forges/) - Simon is a solo admin for the national charity Education and Employers. A career changer through the Supermums programme, he is now 6x certified with a particular interest in screen flow and providing the best end user experience for his Salesforce org. He has previously spoken at Inspire East, the London admin group and is - [Dariusz Halczewski](https://www.londonscalling.net/speakers/dariusz-halczewski/) - I’m a Salesforce Architect with nearly 20 years of experience in IT, including 6 years focused on Salesforce. I work on large-scale transformation projects, specialising in Salesforce Industries, including Communications Cloud, Energy & Utilities Cloud, and OmniStudio. I hold 24+ Salesforce certifications and lead the Warsaw Salesforce Architect Group. I’m also a regular speaker at - [Andy Fawcett](https://www.londonscalling.net/speakers/andrew-fawcett/) - Andy is a Salesforce architect and ecosystem veteran with deep experience in platform strategy and development. A former VP of Product Management and Heroku CPO at Salesforce, he’s worked closely with ISVs and product teams. He’s an open-source contributor, author on Salesforce architecture, and creator of the AndyInTheCloud blog. Now independent, he helps companies design - [Lyn Constantine](https://www.londonscalling.net/speakers/lyn-constantine/) - Lyn Constantine is Head of Customer Success at Supermums and a strong advocate for bold career reinvention in the Salesforce ecosystem. After taking voluntary redundancy from the property industry, she retrained as a Salesforce Admin and transformed her future. Passionate about bringing out confidence in others, she empowers people to reinvent themselves, step up, stand - [Tracy Bingham](https://www.londonscalling.net/speakers/tracy-bingham/) - Tracy has worked in multiple roles in the Salesforce ecosystem, as an end user, product manager, consulting as a sole trader and founder of Lotus Experts Ltd, so has plenty of real-life experiences and stories to share of salesforce in action. Having had support from others throughout her career, she wants to give back where she - [Mark Ross](https://www.londonscalling.net/speakers/mark-ross/) - Mark is a former Salesforce MVP, and now a Curriculum Development Senior Lead at Salesforce, where he writes and curates Flow Builder badges on Trailhead. His passion is creating instructional content that helps the Salesforce community learn how to use Flow Builder. Find Mark on LinkedIn and Bluesky. - [Hanna Nimchuk](https://www.londonscalling.net/speakers/hanna-nimchuk/) - Moto 🛵 and cycling 🚴‍♀️ enthusiast by day — and MCE pro by… also day! Salesforce Marketing Champion, Dreamin’ speaker, and Marketing Cloud Engagement specialist focused on helping teams escape technical debt through clear, practical strategies. Deeply passionate about the Salesforce community. Follow Hanna on LinkedIn and the Trailblazer Community. - [Adam Lawrence](https://www.londonscalling.net/speakers/adam-lawrence/) - Adam is a Senior Salesforce Functional Consultant at Capgemini UK, with eight years spent helping public sector organisations turn complex ideas into working Salesforce solutions. He's spent much of his career in the space between what stakeholders want and what gets built, and believes most delivery problems are really just communication problems in disguise. Better - [Emma Keeling](https://www.londonscalling.net/speakers/emma-keeling/) - Emma is a Salesforce MVP, Community Group Leader and Open-Source Commons Project leader who loves to support the community, especially nonprofits. Emma is 16 x Certified with 10+ years’ experience in the ecosystem, as an end user, product manager, consultant, and founder of Hazledene Solutions. Hazledene Solutions is a registered Salesforce Partner that aims to - [Paul Kissick](https://www.londonscalling.net/speakers/paul-kissick/) - Paul Kissick is a highly experienced developer, working on the Salesforce Platform for the last 14 years. A Salesforce Certified Application Architect and Data Cloud Consultant, he's put his skills to developing a number of in-house and external apps for his customers at Nebula Consulting. Outside of work, Paul enjoys photography, music and reading. Follow - [Terri Sinclair](https://www.londonscalling.net/speakers/terri-sinclair/) - lp organizations turn Salesforce launches into real adoption. As a Human-Centered Change Consultant and Trailblazer Community leader, I specialize in adoption, enablement, and behavior change. I partner with architects and delivery teams to design solutions people actually use—combining change strategy with practical tools that drive adoption, trust, and measurable business value. Follow Terri on LinkedIn - [Richard Ivan](https://www.londonscalling.net/speakers/richard-ivan/) - Richard is a Senior Salesforce Admin holding eight certifications. An accidental admin by nature, Richard found his niche in the dynamic fintech sector. Enthusiastic about Salesforce Flows, designing and improving user experiences, Richard continually expands his expertise. When not on the job, Richard is frequently experimenting and learning in a dev org, always seeking new - [Chris Taylor](https://www.londonscalling.net/speakers/chris-taylor/) - Chris has been working with the Salesforce platform since 2013. He has a proven track record of driving customer innovation and delivering strategic outcomes through the application of emerging technologies and AI. As the Director of Technology at Nebula Consulting, he specialises in architecting solutions that address genuine business objectives whilst empowering individuals with the - [Aníbal García García](https://www.londonscalling.net/speakers/anibal-garcia-garcia/) - Salesforce Developer | 2x Salesforce Certified | Five Star Ranger | 17x Salesforce Dreamin’ Speaker | Trailblazer DX 2026 Speaker | KCS Publisher I am a computer engineer passionate about software development and customer-facing work, and a great enthusiast of the Salesforce platform. I have over 8 years of experience with Salesforce, in which I - [Justyna Krajewska](https://www.londonscalling.net/speakers/justyna-krajewska/) - Salesforce MVP, Application Architect, and 18x Certified with 10+ years of experience helping companies get the most out of Salesforce. As the Amsterdam Salesforce User Group Leader and a mentor with Supermums, I’m passionate about community and empowering new talent. Follow Justyna on LinkedIn, Trailblazer Community, and Bluesky. - [Beech Horn](https://www.londonscalling.net/speakers/beech-horn/) - Developer-turned-architect with a strong background in designing & building custom CPQ solutions and a solid track record in both offensive and defensive security. Just over 2 years of Salesforce & MuleSoft experience yet brought decades of transferable industry knowledge to provide a fresh take on the ecosystem. Follow Beech on LinkedIn, the Trailblazer Community, and - [Kate Lessard](https://www.londonscalling.net/speakers/kate-lessard/) - Kate began her Salesforce career in nonprofits, moving from arts and culture to healthcare and insurance before becoming a consultant. She holds 18 Salesforce certifications and, prior to joining Salesforce as Lead Admin Evangelist, was an MVP, led the Portland Women in Tech community group, and served on the Forcelandia core team. Outside of work, - [Fabien Taillon](https://www.londonscalling.net/speakers/fabien-taillon/) - I’m a Salesforce MVP - Hall of Fame, co-leader of the Paris Developer Group, part of French Touch Dreamin’ team and Partner & CTO at Texeï. I’ve been working on Salesforce for 15+ years, and have been speaking at several events including World Tours, Developer Groups, dreamOlé, London’s Calling, North Africa Dreamin, YeurDreamin, CzechDreamin, CairoDreamin, - [Paul Ginsberg](https://www.londonscalling.net/speakers/paul-ginsberg/) - Paul is an ADHD/AuDHD Life Coach for tech professionals, and Golden Hoodie recipient, having been a Salesforce consultant for 15 years. His passion is unlocking potential. He helps ADHDers work with themselves more constructively, and to improve self-understanding. He is particularly focused on workplace challenges. Paul also writes a popular monthly blog about tech, business, - [Jolie Cooper](https://www.londonscalling.net/speakers/jolie-cooper/) - I joined the Salesforce ecosystem 2 years ago as a Sales Executive for Proven Works Ltd, selling a range of apps for enriching data quality in your Salesforce CRM. With 30 years of sales experience in varied fields I bring a solution focussed approach to sales. Now 3 x certified and a frequent speaker and - [Angelica Buffa](https://www.londonscalling.net/speakers/angelica-buffa/) - Angélica Buffa is cofounder and CTO of Modelit, a Salesforce MVP, and co-leader of Data Matters, a global Trailblazer Community. With 15 years of experience in the Salesforce ecosystem, she’s passionate about empowering the Trailblazer Community, promoting data practices, and creating opportunities through technology. Angélica is dedicated to helping others grow, sharing knowledge, and driving - [Paul Rafter](https://www.londonscalling.net/speakers/paul-rafter/) - Paul is a highly accomplished professional renowned for his expertise in Salesforce and exceptional technical capabilities. He has a robust educational background and extensive design management experience. Paul is a leader in Salesforce development and administration, known for strong communication skills and technical prowess. He optimises Salesforce environments to drive business growth. Paul also has - [Yancy Whitaker](https://www.londonscalling.net/speakers/yancy-whitaker/) - Meet our Salesforce Military Ambassador, Trailblazer Community Leader, and event speaker! With 14 certifications and an All-Star Trailhead Ranger designation, this FSL specialist is dedicated to creating opportunities for Veterans and military spouses while focusing on employment solutions for intentional admins with experience gaps. As an Equality Ally, he strives to positively impact the world - [Peter Chittum](https://www.londonscalling.net/speakers/peter-chittum/) - Peter has a tendency of learning out loud and in public. Most recently he has been interested in learning machine learning, the core tech behind Generative AI. Over the years he has also learned JavaScript, Python, Salesforce, Apex, Visualforce and Java. In his free time he rides his mountain bike. Follow Peter on LinkedIn, Bluesky, - [Neha Nagori](https://www.londonscalling.net/speakers/neha-nagori/) - ​Neha Nagori is a Salesforce Certified Technical Architect and co-founder of Cloudearly, a Dubai-based Salesforce consulting firm. With over a decade of experience, she has led complex multi-cloud implementations across various industries. A former associate manager at Accenture, Neha is a Salesforce MVP, Dreamforce and Dreamin' Conference speaker, and certified Trailhead instructor who also advocates - [Girish Lakshmanan](https://www.londonscalling.net/speakers/girish-lakshmanan/) - Girish Lakshmanan is a seasoned Salesforce professional with over 20 years of experience. He is the Founder & CEO of Processity, a startup specialising in AI-powered Salesforce process insights. Girish is passionate about leveraging technology to solve complex business challenges and enjoys sharing his knowledge as a speaker and mentor in the ecosystem. Follow Girish - [Fabian Kramer](https://www.londonscalling.net/speakers/fabian-kramer/) - I have been working in the Salesforce Ecosystem since 2018 and love to pass on my knowledge to customers so that they can better understand and take over responsibility for their system. Since 2022 I have been doing this not only alone but also with my team of 9 employees. I love creating simple solutions - [Louise Lockie](https://www.londonscalling.net/speakers/louise-lockie/) - Louise is a Salesforce MVP, leader of the London Women in Tech Community Group, and on the organising team for London’s Calling. She holds 25 certifications and is a Certified Salesforce Instructor. Following many years working on the customer side, she is currently an independent consultant and trainer. Louise is a multiple times Dreamforce, World - [Kerry Townsend](https://www.londonscalling.net/speakers/kerry-townsend/) - Kerry has been working with Salesforce since 2005. She started as a user, became an accidental admin and eventually moved into consulting, currently freelance. She has a passion for learning and sharing knowledge in the Salesforce Community. Kerry is a Salesforce MVP, a co-lead of the London Marketer Group, a Surf Force co-organiser and a - [Francis Pindar](https://www.londonscalling.net/speakers/francis-pindar/) - Francis is the co-founder of London’s Calling and has lived and breathed cloud computing for over 13 years and taught over 60,000 people Salesforce across 154 countries. He is a freelance multi-cloud Architect and helps companies digital strategies in transforming themselves into the cloud. Francis has been a 7x Salesforce MVP and is in the Salesforce - [Vanessa Grant](https://www.londonscalling.net/speakers/vanessa-grant/) - Vanessa Grant, currently a freelance #BadassBA, has been working on Salesforce projects for over 15 years in various roles such as Product Owner, Business Analyst, and Consultant. As a mentor, coach, and social media darling, she’s committed to improving outcomes for all Salesforce projects by promoting the importance of quality business analysis, devops, and design. - [Melissa Shepard](https://www.londonscalling.net/speakers/melissa-shepard/) - Melissa is a CTA & MVP, 38x Salesforce certified, founder of ScaleUp Archs & Architect Ohana Slack, Mulesoft, Ladies Be Architects & Marketing Champion, co-leads of Boston Architect Community Group, Architect Dreamin Co-Founder/organizer and Northeast Dreamin organizer. Follow her on LinkedIn and on the Trailblazer Community. - [Mehmet Orun](https://www.londonscalling.net/speakers/mehmet-orun/) - Mehmet is a Salesforce veteran and data management SME with 20 years in the ecosystem. He’s been a customer, consultant, Salesforce product leader, ISV partner, SFBen author, and co-leader of the global Data Matters community. He’s led 30+ Dreamforce sessions, advised 100+ orgs, and still gets fired up about duplicate rules—on a mission to help - [Stephanie Herrera](https://www.londonscalling.net/speakers/stephanie-herrera/) - Stephanie is a member of the MVP Hall of Fame and founder of Salesforce Saturdays. She is PepUp Tech co-founder, a founding member of Texas Dreamin, Merivis board member, advisor to Black Girls Code and launched the first Salesforce WIT Chapter in 2014. She worked across eight Salesforce instances, owning four, growing from solo admin - [Sarah Metcalfe](https://www.londonscalling.net/speakers/sarah-metcalfe/) - Sarah has been in the Salesforce ecosystem for just shy of 15 years. From accidental admin, to Head of CRM and many things in between (including certified Chief Happiness Officer). She co-leads the Salesforce Cambridge Admin Group and InspireEast Dreamin' event. Follow Sarah on LinkedIn and Bluesky. - [Virginie Gumez](https://www.londonscalling.net/speakers/virginie-gumez/) - Partner at Texeï, with 19 years of experience including 14 in the Salesforce ecosystem. I lead Marketing, Go-to-Market, the Advisory offer, and new strategic initiatives. My career spans business development, digital projects, and CRM leadership. Passionate about change and learning, I thrive on exploring challenges, designing solutions, and sharing insights drawn from real-world experience. Follow - [Sam Wadhwani](https://www.londonscalling.net/speakers/sam-wadhwani/) - I'm a Salesforce Enterprise Architect, MVP, and CTA with 20 years in CRM Consulting including 14 years in Salesforce. I lead our Salesforce Architecture practice in the UK, and have worked in a number of industries incl. Telco, NFP, FMCG, Pharma and Life Sciences, but more recently Financial Services. I co-lead a number of Salesforce - [Michelle Stringer](https://www.londonscalling.net/speakers/michelle-stringer/) - Michelle is a Senior Salesforce Consultant and Solution Designer at Capgemini, with a decade of experience delivering award-winning solutions across the energy, finance, and pharmaceutical sectors. Her Salesforce journey began unexpectedly during university, but quickly evolved into a passion for designing systems that simplify complexity and scale with purpose. Michelle focuses on operational value- using - [Mike Reynolds](https://www.londonscalling.net/speakers/mike-reynolds/) - Mike is a seasoned Salesforce pro with 20+ certifications. He's on the Slack team at Salesforce and is based out of Chicago. Follow him on LinkedIn and the Trailblazer Community. - [Kedar Ashok Budukh](https://www.londonscalling.net/speakers/kedar-ashok-budukh/) - Principal Architect at Cloobees, TOGAF-certified and a Telecom industry thought leader. Specialises in Lead-to-Cash transformation, Product Catalog rationalisation, CPQ, and Order Management. A Data Cloud and Agentforce enthusiast, blending AI-driven innovation with best practices to deliver scalable, future-ready Salesforce solutions. Follow Kedar on LinkedIn and the Trailblazer Community. - [Justus van den Berg](https://www.londonscalling.net/speakers/justus-van-den-berg/) - Justus van den Berg is a Technical Architect in the UK and Ireland organisation at Salesforce with a passion for (Apex) development. He focuses on the “how” part of solving customer challenges. Follow Justus on LinkedIn and the Trailblazer Community. - [Steve Simpson](https://www.londonscalling.net/speakers/steve-simpson/) - I am a Salesforce MVP (class of 2024), Certified Technical Architect (CTA #231, 2017) and CTA Instructor for the Trailhead program (7th year), with over 18 years of experience in the Salesforce ecosystem. My background is in software development, Java coding and .NET programming. I am the VP of Global Enablement & Learning at Copado, - [Nathaniel Sombu](https://www.londonscalling.net/speakers/nathaniel-sombu/) - Nathaniel is a freelance Salesforce Consultant with over 15 years off Salesforce experience in both end user and consultancy roles. Nathaniel has been a regular speaker at Salesforce events including London's Calling and Dreamforce. Follow Nathaniel on LinkedIn, Blueksy, and the Trailblazer Community. - [Jack Lavous](https://www.londonscalling.net/speakers/jack-lavous/) - Jack is the CIO at Elements.cloud and has been part of the Salesforce ecosystem for over 8 years, with a career spanning roles as a Salesforce Admin, Business Analyst, and now technology leader. I led the development of the Elements.cloud Agentforce Methodology and designed the Agent Instruction Diagram, bringing structure and clarity to how digital - [Nicolas Vuillamy](https://www.londonscalling.net/speakers/nicolas-vuillamy/) - Coder since I was 10, professional developer since 17, and trailblazer since 34, I love to implement open-source tools around Salesforce to make the work life of my peers easier :) Also proud owner of 2 Guinea Pigs, Baptiste and Victor, that support me in all my nerdy activities! Follow Nicolas on LinkedIn. - [Vicki Moritz-Henry](https://www.londonscalling.net/speakers/vicki-moritz-henry/) - A true lifelong learner at heart, Vicki is a 24x certified Head of Architecture & Enablement at SAMA and Certified Instructor. She loves all things automation (marketing or core) & big picture design, especially when there are nonprofits involved. A mum of 3 living in France, she spends her time volunteering on various projects, being a - [Aaron Crear](https://www.londonscalling.net/speakers/aaron-crear/) - Aaron is Founder at Hat-Trick Consulting. He works with companies around the world to help them achieve their Salesforce goals through administration, development and architecture services. Aaron currently holds ten Salesforce certifications. He is also the leader of the Lowell, MA Admins Community Group, Co-Organizer of Northeast Dreamin’ and Co-Founder of ReportForce.Blog. Mr. Crear is - [Szandor Knapp](https://www.londonscalling.net/speakers/szandor-knapp/) - Avid release notes and framework reader, all star ranger, credential ambassador, platform security and superbadge fanatic. A true believer in the synergies of being a Trailblazer between config and code since 2014. I love the Lightning platform, Apex, LWC/Aura, DX-DevOps, and governance. Co-Leader of Munich Developer-Group, Dreamforce Speaker, and Salesforce MVP Hall of Fame Member. - [Daniel Stange](https://www.londonscalling.net/speakers/daniel-stange/) - Daniel is Salesforce architect, Salesforce MVP (since 2020), holding 45 Certifications in Salesforce and Mulesoft (and 1000+ badges Trailhead All Star Ranger). He's a Technical Architect and CTO for DIA Digital Consulting, co-leads the Frankfurt Salesforce User Group. and is the co-organizer of Wir sind Ohana, Skiforce and YeurArchitectDreamin. Follow Daniel on LinkedIn and Bluesky. - [Lawrence Newcombe](https://www.londonscalling.net/speakers/lawrence-newcombe/) - Lawrence Newcombe is a CTA and Head of Product at Giveclarity.org, where he helps nonprofits around the world get the most from Salesforce. He’s also the co-founder of Cloud Sundial, publisher of FormulaShare – a flexible, no-code AppExchange app that simplifies complex record sharing in Salesforce. Find him at https://cloudsundial.com, LinkedIn, or the Trailblazer Community. - [Matthew Morris](https://www.londonscalling.net/speakers/matthew-morris/) - Matthew Morris is a Salesforce MVP, user group leader, and conference speaker who has been working with the Salesforce platform since 2009. He holds multiple Salesforce certifications including consultant, system architect, and application architect. Drawing on his experience in software development and consulting dating back to the mid-nineties, Matthew now spends most of his time - [Leslie Martinez](https://www.londonscalling.net/speakers/leslie-martinez/) - Customer Success and Project Management professional helping organisations deliver impactful, user-led transformation. Active in the Salesforce ecosystem since 2018, Leslie has worked across financial services, retail and gaming industries to lead digital change that really sticks - focusing on user adoption, change enablement, and long-term value. Outside of work, she is pursuing a passion project, - [Navin Aswani](https://www.londonscalling.net/speakers/navin-aswani/) - Navin Aswani is the Co-founder of Cloudearly, a seasoned Data Architect, and a passionate advocate for AI-driven innovation. He is a Tableau Ambassador, known for his contributions to the analytics community, and a Certified Salesforce Data Cloud Instructor, empowering professionals with the skills to harness the power of AI, Salesforce and Tableau for transformative business - [Tejkaran Singh](https://www.londonscalling.net/speakers/tejkaran-singh/) - I’m a 13X certified Salesforce Developer and Architect, currently working as an independent consultant. In addition to my Salesforce expertise, I’m passionate about Slack and AI. Actively involved in the Salesforce community, I’ve attended several community-led and Dreamin’ events, and currently serve as a moderator for the Salesforce Service Blazer Member - India channel. My - [Andre van Kampen](https://www.londonscalling.net/speakers/andre-van-kampen/) - After an IT career as a support agent and systems administrator, I was introduced to the Salesforce ecosystem as a consultant in 2013. In the meantime, I’ve gathered 7 certifications, became a user group leader in Amsterdam, Salesforce MVP and have successfully completed many implementations of Sales- / Service- / Community-Cloud and integrated Salesforce with - [Pei Mun Lim](https://www.londonscalling.net/speakers/pei-mun-lim/) - Author of Successful Salesforce Projects 101 and Salesforce Discovery 101, Pei is the founder and a consulting coach of ZenHao Academy at zenhao.co.uk. With a consulting career since 1995 and in the Salesforce ecosystem since 2014, she helps build high-performing teams. A former admin, BA, consultant, and PM, Pei now runs masterclasses to help Salesforce - [Chris Emmett](https://www.londonscalling.net/speakers/chris-emmett/) - Chris is a 23x certified architect for a global consultancy with 20 years of experience in the IT industry. Having worked for partners, ISVs, Salesforce and end users, Chris loves sharing his experience and the dos and don’t of the Salesforce platform. Follow Chris on LinkedIn and the Trailblazer Community. - [Triana Jarman](https://www.londonscalling.net/speakers/triana-jarman/) - Triana comes from a marketing background and has been part of the Salesforce ecosystem as a consultant since 2018. She loves supporting clients with getting the most from Marketing Cloud tools, in particular Account Engagement (Pardot), by building strategies and finding solutions that suit each client. Triana’s been a Marketing Champion since 2021, has spoken - [Anastasia Sapihora](https://www.londonscalling.net/speakers/anastasia-sapihora/) - I’m a Tech Lead and Solution Architect with 8 years of Salesforce experience. I enjoy making work easier for end users by automating processes and improving security. I’ve had a chance to work with companies in the airline and medical equipment industries. Salesforce is always changing, so there’s always something to "migrate". I like these - [Claire Wingate](https://www.londonscalling.net/speakers/claire-wingate/) - Claire transitioned to a career in Salesforce 3 years ago and is now a Consultant at Desynit and co-leader of the Bristol Admin User Group. Claire strongly believes that community is the key and has loved making friends and sharing learning at community led events. Outside of work, Claire paddleboards at every opportunity and this - [Danait Haile](https://www.londonscalling.net/speakers/danait-haile/) - Email Specialist at Keru Consulting, working with Salesforce Marketing Cloud. Community Group Leader for Black in Tech EMEA and a passionate advocate for Diversity, Equity, and Inclusion (DE&I). Follow Danait on LinkedIn. - [George Ogier](https://www.londonscalling.net/speakers/george-ogier/) - [Sarah Kelleher](https://www.londonscalling.net/speakers/sarah-kelleher/) - Sarah joined the Salesforce consulting world in 2014 from a background in marketing and is now the CEO of Nebula Consulting, a regular speaker at community events and a Salesforce Marketing Champion. Over the years, with hundreds of customer projects completed and 10 certifications, Sarah has learned how businesses can find real success with Salesforce - [Pallavi Agarwal](https://www.londonscalling.net/speakers/pallavi-agarwal/) - Pallavi Agarwal is the founder of Kander, a minority and woman founded Salesforce consulting firm. Leveraging her 18+ years in consulting design-thinking has always been at the heart of successfully building personalized, scalable solutions for business. She is also passionate about mentoring women in the community for personal and career growth and volunteers with various - [Stacey Whitaker](https://www.londonscalling.net/speakers/stacey-whitaker/) - Stacey Whitaker is an accomplished Salesforce professional with 15 years of experience in the Salesforce ecosystem. She is a thought leader, creative problem solver, and advocate for diversity, equity, and inclusion. Stacey is a sought-after speaker, presenting on topics including Salesforce trends and leadership. She is in the Salesforce MVP Hall of Fame and a - [Alessia Mastroianni](https://www.londonscalling.net/speakers/alessia-mastroianni/) - Alessia Mastroianni is a Digital Lead at Salesforce, passionate about driving customer success and ensuring the seamless execution of transformation projects. In this role, Alessia provides expert advisory services on projects involving Salesforce Marketing Cloud and Data Cloud products. With a focus on end-to-end project considerations, Alessia strives to empower organizations to achieve their strategic - [Michal Verner](https://www.londonscalling.net/speakers/michal-verner/) - Salesforce Development Team Leader at FLO, a Czech-Australian boutique consultancy. With over a decade on the platform, I’ve grown alongside it—striving to write clean, thoughtful code and learning from mistakes along the way. After time in London, I now call Prague home. Salesforce keeps evolving, and so do I. This year, I’m embracing a new - [Jon Dytor](https://www.londonscalling.net/speakers/jon-dytor/) - Jon has worked in Digital Marketing since 2007, and worked with Salesforce tools since 2016. He manages an award-winning inhouse Digital team for the Commercial Division of the merchant bank Close Brothers, and has been instrumental in putting Salesforce at the heart of everything the marketing team do. He is also the reigning Chester office - [Paul Foley](https://www.londonscalling.net/speakers/paul-foley/) - Paul is a Senior Solution Consultant having 8 Years experience in the Salesforce Ecosystem. He started as a Salesforce Administrator in 2017 and made the jump to Consultancy in 2021 and then promoted to Senior Consultant in 2023. Paul is an active member of the Salesforce Community and a regular attendee at numerous Salesforce User - [Jack McCurdy](https://www.londonscalling.net/speakers/jack-mccurdy/) - Jack McCurdy brings 6 years of experience helping Salesforce teams refine their delivery and achieve transformation through a focus on people and culture. He's passionate about keeping the human element at the core of CRM development, AI advancements, and career pathways. Jack explores these topics with the Salesforce community as host of the #DevOpsDiaries podcast. - [John Banian](https://www.londonscalling.net/speakers/john-banian/) - I am a Senior Director in Professional Services. Since 2022 I have been privileged to lead our Data Cloud Practice in EMEA Professional Services from an "emerging product" back then, to one of Salesforce's biggest growth products today. Our team are a group of SMEs who support internal and external architects - supporting their design, - [Richard Clark](https://www.londonscalling.net/speakers/richard-clark/) - As a Salesforce veteran since 2007, Richard has held C-suite roles across ISVs and consultancies, delivering digital transformation for orgs of all sizes. A regular speaker and community group leader, he blends deep technical expertise with sharp commercial insight — and is passionate about sharing knowledge to empower others. Follow him on LinkedIn and on the Trailblazer - [Connor Parkin](https://www.londonscalling.net/speakers/connor-parkin/) - Salesforce Technical Architect / Developer 10+ years of experience with Salesforce. Now Specialising in Experience Cloud and B2B Commerce Cloud. Follow Connor on LinkedIn. - [Shari Carlson](https://www.londonscalling.net/speakers/shari-carlson/) - Shari found her dream career at the intersection of community impact, technology, business strategy, and the people who share these passions. At North Peak, she balances her time between leading the professional services team and leading projects that help nonprofits and foundations better collaborate and connect to their communities through Salesforce. Shari has been in - [Marlene Guerra-Reeve](https://www.londonscalling.net/speakers/marlene-guerra-reeve/) - Marlene's 16+ year career has evolved from an accidental admin to solution architect, and now technical architect. Marlene is passionate about building impactful solutions and has earned 16 Salesforce certifications, including Application Architect, Systems Architect, and B2B Solution Architect. As the leader of the Orlando Architect Community Group, mentor, and a coach for RAD Women, - [Keir Bowden](https://www.londonscalling.net/speakers/keir-bowden/) - A 35 year veteran of the IT industry, former Salesforce CTO at Credera, Certified Technical Architect, Salesforce MVP Hall of Fame and speaker at Dreamforce, World Tour and earlier London’s Calling events. Regular blogger on Salesforce related topics at the Bob Buzzard Blog (https://bobbuzzard.blogspot.com) and Substack (https://bobbuzz.substack.com). Co-founder of Speaker Academy, bringing new speakers into - [Kathy Waterworth](https://www.londonscalling.net/speakers/kathy-waterworth/) - From Newmarket, Ontario, Canada, Kathy works as a freelance Remote System Administrator in the Nonprofit space. She gives back to the community through her work as an Amplify Board Member, a RAD Women coach, founder and leader of the York-Simcoe Salesforce Saturday & Newmarket Architect Groups, the Commons Sprints, and as Chair of True North - [Ian Gotts](https://www.londonscalling.net/speakers/ian-gotts/) - Ian summarized in 3 numbers - 10: He's a passionate educator and has written 10 books on Salesforce, business analysis, and compliance. - 20: He's been a Salesforce customer since 2002 and was a speaker at the first UK "Dreamforce" which was Marc, 3 customers and 120 delegates!! - 30: He's been a business analyst - [David Chater](https://www.londonscalling.net/speakers/david-chater/) - David is Chief Information Officer at Social Investment Business (a social investor supporting UK nonprofits). After 20 years working in policy & leadership roles for charities and UK Government, David retrained in Salesforce eight years ago. He has worked as a Salesforce Consultant and Agile Project Manager before spending the last four years at SIB. - [Michael Kolodner](https://www.londonscalling.net/speakers/michael-kolodner/) - Michael Kolodner is an independent nonprofit consultant. Salesforce MVP Hall of Fame, 10x certified, Trailhead addict, and active member of the Open Source Commons, Michael blogs about Salesforce in a nonprofit context at FreeLikeaPuppy.tech. Follow Michael on LinkedIn and the Trailblazer Community. - [Jan Špacír](https://www.londonscalling.net/speakers/jan-spacir/) - Jan works as a Principal Data Architect at Rapid7, a cybersecurity software and services company, being at the intersection of Data Architecture and Customer Engagement. He has experience implementing marketing automation platforms, customer data platforms and has played the role of a consultant, developer and product owner in multiple organisations. Jan is 9x Certified with - [Rob Cowell](https://www.londonscalling.net/speakers/rob-cowell/) - Rob Cowell is a Salesforce DevOps Advocate at Gearset, the leading Salesforce DevOps provider. He uses his wealth of experience as a Salesforce Dev and Application Architect to guide and advise on best practice for Salesforce DevOps. Alongside his day job, he is an active part of the Salesforce community, providing support and sharing experiences - [Ashwin Kumar Srinivasan](https://www.londonscalling.net/speakers/ashwin-kumar-srinivasan/) - Ashwin is a Technical Capability Lead at Capgemini, with over 14 years of experience on the Salesforce Platform. He specialises in designing and implementing a wide range of client projects and product-based solutions. He has spoken at Dreamforce, TDX and several community-led conferences. Ashwin holds 24x Salesforce certifications, is an Alumni Salesforce Platform Champion, and - [Stuart Barber](https://www.londonscalling.net/speakers/stuart-barber/) - With 10+ years in tech, Stuart has explored a range of roles before finding his stride as a developer. Since then, he's progressed into leadership positions - first as a tech lead, and now as a lead architect at Ziipline. He's a big advocate for t-shaped skills and loves helping developers move beyond the “just - [Cécile Odero](https://www.londonscalling.net/speakers/cecile-odero/) - Cécile spent almost a decade as a web developer before accidentally falling into the Salesforce world 10 years ago. She’s worked for an end user, then in consulting, and now in product. She particularly enjoys playing with JavaScript, testing stuff properly and implementing solutions that help people do things better. As one of the few - [Jai Jordan](https://www.londonscalling.net/speakers/jai-jordan/) - A technical architect with over twelve years of Salesforce experience, eight of which were consulting and three of which were product. He has a strong knowledge of the Salesforce platform - both configuration and extension through code. Jai designs implementations that are secure, strong foundations for future enhancements and configurable by the customer. Follow Jai - [Debanjan Sharma](https://www.londonscalling.net/speakers/debanjan-sharma/) - Debanjan Sharma is a Senior Solution Architect with over 11 years of experience delivering Salesforce solutions to customers across Europe, the UK, North America, ANZ, and APAC regions. He holds 18 Salesforce certifications and has earned 3 Salesforce accreditations, reflecting his commitment to expertise and continuous growth in the Salesforce ecosystem. Follow Debanjan on LinkedIn - [David Fernandez Rivero](https://www.londonscalling.net/speakers/david-fernandez-rivero/) - Mexican living in Czech Republic for 10 years, Salesforce Architect for 8 years who has been in contact in all 360 world of salesforce, Clean code passionate and AI enthusiast! Follow David on LinkedIn and the Trailblazer Community. - [Piyusha Pilania](https://www.londonscalling.net/speakers/piyusha-pilania/) - Piyusha is a seasoned Salesforce consultant with 12 years of experience. Throughout her career, Piyusha has collaborated with multiple Fortune 500 clients, helping to solve their business challenges and leading consulting teams. She has a wealth of experience and knowledge in Martech, data, and Salesforce. Currently, she is the Salesforce Consulting Manager at Horizontal Digital. - [Marie van Roekel](https://www.londonscalling.net/speakers/marie-van-roekel/) - Marie is a Customer Success Architect at Salesforce based in the Netherlands. She works primarily with nonprofit and education customers across Europe, the Middle East, and Africa to ensure they are successful in their implementations of Salesforce best practices and technologies, enabling them to better achieve their missions. She has over 15 years experience in - [Luca Belligoli](https://www.londonscalling.net/speakers/luca-belligoli/) - Luca is a Salesforce Technical Architect with 7+ years of experience in Salesforce / Salesforce Industries (Vlocity). He holds 14x certifications included 3 Industries APs. He was part of the Salesforce team which delivered the Media Cloud AP certification. He leverages his experience to deliver cutting edge solutions for customers. Follow Luca on LinkedIn and - [Ellie Matthewman](https://www.londonscalling.net/speakers/ellie-matthewman/) - A Lead Salesforce Engineer with 14+ years in the ecosystem, 10 certifications, and All-Star Ranger status, Ellie has gone from accidental admin to developer, working with companies of all sizes. She co-leads the London Salesforce Developer Group and is passionate about mentoring the next generation of female trailblazers. A complete geek, she loves sharing personal - [Roger Farrow](https://www.londonscalling.net/speakers/roger-farrow/) - Roger is a Salesforce functional consultant for Capgemini, he’s worked in Salesforce since 2010. Recently he discovered he’s autistic and has been researching and advocating for neurodivergency ever since. Follow Roger on LinkedIn. - [Chandan Kamal Sharma](https://www.londonscalling.net/speakers/chandan-kamal-sharma/) - Certified CRM & Marketing Automation Consultant with rich experience in Salesforce B2B and B2C Marketing automation and AI-driven workflows. Founder of QuickStartCloud.com, helping global businesses streamline operations. Speaker at international events and author sharing insights on tech, automation, and growth. Passionate about empowering teams through smart systems and marketing automation strategy. Follow Chandan on LinkedIn - [Ines Garcia](https://www.londonscalling.net/speakers/ines-garcia/) - Author | Agile & Climate Coach | Salesforce MVP HoF | www.inesgarcia.me I help to deliver better value & reduce waste (time effort materials energy) Focus on impact. Leave the place better than how we found: Product, People & Planet Over a decade of dual work in Agile & Salesforce, boosted by Circular Economy & - [Danielle Larregui](https://www.londonscalling.net/speakers/danielle-larregui/) - Danielle is a Senior Developer Advocate at Salesforce covering the Data Cloud platform. Danielle lives in Dallas, TX. Danielle enjoys engaging with technical communities, video games, riding the peloton, and afternoon teas all across Dallas with her friends. Follow her on Twitter, LinkedIn, and the Trailblazer Community. - [Xavery Lisinski](https://www.londonscalling.net/speakers/xavery-lisinski/) - Nice to meet you! I'm Xavery, VP of Product at Elements.cloud. I ventured into IT without a traditional background and have often wrestled with imposter syndrome. Yet, unique perspectives often lead to innovative solutions! Years later I am VP of Product, lead a large, 50-strong team, and I am an advocate for UPN process mapping - [Tok Ahmed](https://www.londonscalling.net/speakers/tok-ahmed/) - Tok has been working within the IT industry for nearly 20 years. His journey with Salesforce began in 2006 where he became a Salesforce administrator for a well known global tooling company. In 2012 he made the transition to consulting and has been working as a Salesforce functional consultant for Capgemini since then. He helps - [Alba Rivas](https://www.londonscalling.net/speakers/alba-azcona-rivas/) - I am Principal Developer Advocate at Salesforce who loves coding, learning, and sharing. I was named Salesforce MVP for 3 years and I have also been a coach for RAD women a couple of times. I was one of the founders of dreamOlé, the Spanish community led event. You can check my github repo (github.com/albarivas), - [Jade Hawken](https://www.londonscalling.net/speakers/jade-hawken/) - With a focused career spanning over 15 years in Project Management, Jade has honed her expertise within the Salesforce world for the last 3 years. Her journey in the Salesforce ecosystem began with an insatiable curiosity and a drive to learn and excel in this dynamic field. She has immersed herself in various aspects of - [Melinda Smith](https://www.londonscalling.net/speakers/melinda-smith/) - Salesforce MVP Alum & co-host the Two WIT Podcast & co-founder of WITness Success conference. Currently a consultant & has a passion for training others. Follow Melinda on Twitter and LinkedIn. - [Angus Brown](https://www.londonscalling.net/speakers/angus-brown/) - Angus is a 7x certified Salesforce Developer working for Bristol based consultancy, Desynit. He is also co-leader of the Bristol Admin User Group. He will have not long arrived back from a cycling trip to Germany following the England team in the Euros. Follow him on Twitter, LinkedIn, and the Trailblazer Community. - [Emely Patra](https://www.londonscalling.net/speakers/emely-patra/) - Emely Patra is a seasoned tech executive with 22 years in the industry, currently serving as VP of Solutions EMEA at Salesforce. A Certified Technical Architect (CTA), she’s led Salesforce Practice for partners and MuleSoft. Her expertise spans product and consulting organizations, earning her industry-wide recognition, including being a finalist for the Women in IT - [Edith Valencia Martinez](https://www.londonscalling.net/speakers/edith-valencia-martinez/) - Independent Senior Salesforce developer, RAD women coach and speaker at Dreamforce and community events. Passionate about human behaviour, inclusion in tech, software design and process improvement. Follow her on Twitter and LinkedIn. - [Stephan Chandler-Garcia](https://www.londonscalling.net/speakers/stephan-chandler-garcia/) - Stephan Chandler-Garcia is the Director of Strategic Content for Technical Audiences at Salesforce. He has been in the Salesforce ecosystem for over 10 years as a customer, partner, and ISV. You can find Stephan in person at a Trailblazer Community Group or at one of our conferences around the world. Follow Stephan on Twitter and - [Jenny Guisquet](https://www.londonscalling.net/speakers/jenny-guisquet/) - Jenny is the Head of Customer Success at VASS, a Global Digital Solutions Company. With a decade of experience in the Salesforce ecosystem, she has primarily served as a Salesforce customer, implementing various technologies in her roles within Global Sales Operations for large corporations. Jenny leverages her knowledge and experience as a corporate Salesforce customer - [Safiyyah Gareeboo](https://www.londonscalling.net/speakers/safiyyah-gareeboo/) - In her day job, Safiyyah is a certified, cross-cloud consultant manager at Giveclarity. Having started her career in marketing, she became a consultant to help people become more empowered. She's especially passionate about fundraising, communications and has specialised in the nonprofit space for the last three years. Outside of that, she is a frequent volunteer - [Abigail Julian](https://www.londonscalling.net/speakers/abigail-julian/) - As a Business Analyst and System Admin for AdviceUK, Abigail specialises in Salesforce and MCAE. She transferred into a Salesforce career after working as a project manager in the non-profit sector, in the UK and abroad. This experience gave her insights into the challenges faced by charities and has made her passionate about helping them - [Ali Travers](https://www.londonscalling.net/speakers/ali-travers/) - Alice Travers has been a Solutions Engineer at Salesforce since January 2020. In this role, she serves as a trusted advisor, addressing business challenges with tailored solutions and demonstrations. As a product specialist in Data Cloud, Alice seeks to stay up to date on Cloud Platforms, Data Strategy and AI. She is a Data Cloud - [Nicola Iversen](https://www.londonscalling.net/speakers/nicola-iversen/) - Nicki is a Lead Solution Engineer at Salesforce focusing on B2B Marketing solutions. She has over 12 years of Salesforce experience, including roles at end users & a well respected partner and currently holds 10 certifications. Nicki speaks regularly at the London Account Engagement User Groups and was recently selected to speak at London World - [Maria Rajpoot](https://www.londonscalling.net/speakers/maria-rajpoot/) - Maria Rajpoot, a seasoned Functional Consultant with over 15 years in the Salesforce ecosystem, excels in relationship-building and facilitating discovery sessions. She collaborates with stakeholders to co-create innovative solutions and is dedicated to promoting diversity and inclusion in tech, actively participating in the community and leading a WiT group. Maria loves exploring new cultures and - [Abdelhakim Mouttaqui](https://www.londonscalling.net/speakers/abdelhakim-mouttaqui/) - As the Salesforce Architect Group Utrecht Founder and Leader, Organizer of the North Africa Dreamin, and an experienced Salesforce Technical Architect, my expertise in IT development is complemented by my strong technical skills, in-depth design knowledge, and innovative abilities. Over the past few years, I have devoted my attention to CRM solutions, with a particular - [Anastasiia Schwamborn](https://www.londonscalling.net/speakers/anastasiia-schwamborn/) - Anastasiia has more than 10 years of experience in the fields of digital marketing, search engine optimization, social media marketing, social media analytics, strategy development, and campaign management. During full-time employment, freelance work, and internships, Anastasiia has worked with clients from various industries such as automotive, retail, communications, beauty care, pharmaceuticals, and IT services. Follow - [Brenda Glasser](https://www.londonscalling.net/speakers/brenda-glasser/) - Brenda Glasser is a 24x certified System & Application Architect with almost 15 years experience in the Salesforce Ecosystem. Brenda is currently a Director and Salesforce Architect at Ripple and a co-lead of the Atlanta Architect Trailblazer Community Group. Follow Brenda on Twitter, LinkedIn, and the Trailblazer Community. - [Gil Gourevitch](https://www.londonscalling.net/speakers/gil-gourevitch/) - Gil is an Architect at Texeï. He has been working on the Salesforce platform since 2011, and presented sessions at several events like French Touch Dreamin' or Salesforce World Tour. Follow Gil on Twitter, LinkedIn, and the Trailblazer Community. - [Sahan Perera](https://www.londonscalling.net/speakers/sahan-perera/) - Salesforce Technical Architect at PwC Belgium with extensive experience across diverse industries and multiple Salesforce clouds. I have a strong background in developing advanced business applications on Salesforce platform and have led major implementations that exceed client expectations. As an active Salesforce community member, I have delivered numerous talks at prominent events, including London's Calling - [Paul Battisson](https://www.londonscalling.net/speakers/paul-battisson/) - Paul is the CEO and Founder of Groundwork Apps, a Salesforce ISV partner. He is an MVP Hall of Famer, author of 2 books on Apex programming, and runs the CloudBitesTV YouTube channel and CloudBites Conversations podcast. Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Jessica Graham-Morris](https://www.londonscalling.net/speakers/jessica-graham-morris/) - Jess is a Salesforce solution architect who loves solving challenging business problems and designing future-proof solutions. She started her Salesforce career with ISV partners, where she quickly got the hang of package development. Jess is all about optimising processes, tackling technical debt and turning overcomplicated code into manageable clicks. Follow Jess on LinkedIn and the - [Claire Jones](https://www.londonscalling.net/speakers/claire-jones/) - Salesforce advanced administrator, CPQ specialist, business analyst, solution architect, admin-veloper and consultant, Claire Jones is a five-times-certified admin with too little time - so she has an enduring love affair with process automation and anything that can make life easier. As a member turned leader of London's Admin Community Group, this admin has found her - [Chamil Madusanka](https://www.londonscalling.net/speakers/chamil-madusanka/) - Chamil Madusanka, Head of Salesforce Practice & Salesforce Architect at iTelaSoft (pvt) Ltd, founded the Sri Lankan Salesforce Ohana in 2012. With 13+ years in Salesforce, he's the first Sri Lankan to receive Salesforce MVP and MVP Hall of Fame honors. An author of Salesforce books, mentor, and holder of BSc in Computer Science & - [Jonathan Fox](https://www.londonscalling.net/speakers/jonathan-fox/) - 28x Certified, Salesforce Architect with a passion for innovation and technology. Known for #LifeWithGoldie, a testament to my journey and achievements. Proud Military Trailblazer and veteran, having served with distinction in the British Army (RMP). Enthusiastic about AWS and cloud solutions. Actively leading the Trailblazer Community Architect Group in Sheffield, UK, fostering growth and knowledge - [Andy Engin Utkan](https://www.londonscalling.net/speakers/andy-engin-utkan/) - Andy Engin Utkan is a Salesforce MVP with 22 certifications. He is the founder of Salesforce Consulting Partner BRDPro Consulting. Utkan is a consultant, trainer, and content creator focusing on automating business processes using Salesforce flow. Andy is also the founder of Salesforce Break and Flow Canvas Academy, and he is recognized for his expertise - [Bartlomiej Wasowski](https://www.londonscalling.net/speakers/bartlomiej-wasowski/) - I'm a seasoned Salesforce Architect with expertise in Omnistudio and various Salesforce platforms. At PwC EMEA, I've led training sessions on Omnistudio, streamlining processes and optimizing workflows. My UI design skills ensure intuitive interfaces for complex tasks. Beyond Omnistudio, I excel in Sales Cloud, Service Cloud, and other Salesforce platforms, contributing to successful implementations. As - [Pawel Dobrzynski](https://www.londonscalling.net/speakers/pawel-dobrzynski/) - Passionate Salesforce freak, since he first came across it, a long time ago. In his work, he strives for simplicity and application customization through configuration, but accepts the fact that sometimes code can be the better solution. He has been doing Salesforce implementations in commercial projects at PwC since 2015, reaching the rank of Trailhead - [David Carnes](https://www.londonscalling.net/speakers/david-carnes/) - David Carnes is Chairman of OpFocus, Inc. and author of Mastering Salesforce Reports & Dashboards. He is a Salesforce MVP and hosts Dashboard Dōjō, which meets monthly to discuss report and dashboard topics. David is a frequent speaker at Dreamforce, Salesforce community events, and user groups around the world- including giving the closing keynote at - [Johann Furmann](https://www.londonscalling.net/speakers/johann-furmann/) - Johann started out as an Admin but worked his way to a Certified Technical Architect in an un-usual way. Today he helps enterprise customers to get the most out of their Salesforce as Managing Business Enterprise Architect. Follow Johann on LinkedIn and the Trailblazer Community. - [Akshata Sawant](https://www.londonscalling.net/speakers/akshata-sawant/) - Akshata Sawant is currently working as a Senior Developer Advocate at Salesforce. She has co-authored a book titled “MuleSoft for Salesforce developers” with Packt Publication. Her core domain includes Integration, Security, and DevOps. She is a proficient technical speaker and within a short span of her career, she has delivered presentations at numerous conferences, events, - [Robert Sösemann](https://www.londonscalling.net/speakers/robert-sosemann/) - Software craftsman & Clean Code enthusiast, Salesforce MVP, Conference speaker, Twitter loudmouth. Works as Principal Architect at PDO Partner Aquiva Labs where he helps Partners be successful with their AppExchange apps and implementations. Robert is widely known as the “guy who brought the Code Analyser PMD to Salesforce and has some opinionated thoughts about software - [Mark Watson](https://www.londonscalling.net/speakers/mark-watson/) - Edinburgh Festival Award Winner and Time Out Critic’s Choice, Mark’s recent TV credits include QI (BBC2) Taskmaster (Dave) and Bear Grylls’ Celebrity Island (Channel 4). Mark has been the face of shows such as BBC Four’s We Need Answers and BBC Radio 4’s Mark Watson Makes The World Substantially Better. He has also appeared on - [Anastasiia Matviichuk](https://www.londonscalling.net/speakers/anastasiia-matviichuk/) - Anastasiia is an accomplished Salesforce Developer with a proven track record of success in the field with 7 certifications under her belt. In addition to her technical expertise, Anastasiia is also a passionate advocate for women in tech. As the leader of the Lviv Women in Tech Community Group, she works tirelessly to promote diversity - [Adrian King](https://www.londonscalling.net/speakers/adrian-king/) - With over 35 years in the IT industry and over 20 years working with Salesforce, Adrian has held Developer, Architect and CTO and COO roles in a number of ISV businesses. At Elements.cloud the focus has been on helping organisations manage change in a controlled and intelligent way to make sure that they build the - [Rohit Kataria](https://www.londonscalling.net/speakers/rohit-kataria/) - Rohit has 16 years of experience across Delivery and PreSales spanning multiple Verticals & Geographies. He is a 20x Certified Salesforce Architect and has delivered 30+ Enterprise-scaled Engagements. He heads the SFI Capability for Capgemini across UK & Europe. He is incredibly passionate about SFI and truly believes SFI is driving future wave of Salesforce - [Tom Leddy](https://www.londonscalling.net/speakers/tom_leddy/) - Tom Leddy is an architect evangelist at Salesforce. He supports the global Salesforce Architect Community by helping to create resources, tools & guidance that help enable architects to do their best work. Tom is a published author, public speaker and marathon runner based in Chicago. Follow Tom on Twitter, LinkedIn, and the Trailblazer Community. - [Amanda Beard-Neilson](https://www.londonscalling.net/speakers/amanda-beard-neilson/) - Amanda is a Salesforce MVP, and a leader of the Salesforce London Admin Community Group. She has multiple Salesforce certifications, is a Triple Trailhead Ranger, author of the Udemy course Delivering Successful Salesforce Projects and owner of the blog: http://saasyabn.blogspot.com/ Amanda has been a speaker at multiple Dreamforces, Salesforce World Tours, and different Community Conferences. Amanda - [Susannah Plaisted](https://www.londonscalling.net/speakers/susannah-plaisted/) - Susannah Plaisted is an Architect Evangelist at Salesforce. She is passionate about empowering and inspiring Architects and ensuring they have the tools and skills they need to build better solutions. Susannah believes that everyone should have access to the resources they need to become as technical as they want to be. Follow her on Twitter, - [Nathalie Coles](https://www.londonscalling.net/speakers/nathalie-coles/) - Nathalie is a Salesforce Solutions Engineer at Sercante with five years of experience administering Sales & Service Cloud. She enjoys improving Salesforce processes, flow and helping organisations working with Pardot. Follow her on LinkedIn and the Trailblazer Community. - [Lino Crelier](https://www.londonscalling.net/speakers/lino-crelier/) - Lino is an 8 times certified Salesforce Marketing Cloud (SFMC) consultant, maxing out all SFMC and Pardot certifications and working in the space with Capgemini for just over 4 years. During this time he has worked as developer for multiple large PLCs in the UK space. He joins us in London's Calling 2023 looking to - [Adam Olshansky](https://www.londonscalling.net/speakers/adam-olshansky/) - Adam is a 16x Certified Salesforce MVP Hall of Famer who works as a Salesforce Technical Architect at Google. He is passionate about teaching people about developing on the Salesforce Platform. He is an 11x RAD Women coach, working as a gender equality ally to help teach Salesforce development to female Salesforce administrators. This will - [Bhawani Sharma](https://www.londonscalling.net/speakers/bhawani-sharma/) - Bhawani Sharma (Bhavi) is Founder and CTO at FEXLE Services Private Limited. He has 15+ years of experience with enterprise customers like Hyundai, UHG, ABSG, etc. He currently leads the Marketing Cloud, Pardot, and Salesforce CDP practice in FEXLE. Bhavi holds 27 certifications and is a certified Application and System Architect. Bhavi leads the Jaipur - [Barbara Laskowska](https://www.londonscalling.net/speakers/barbara-laskowska/) - I've started my Salesforce career in one of the Big 4 companies. Currently, I am a 4x Salesforce certified Product Owner helping ISVs to build perfect products for AppExchange. I am passionate about system design, technical debt, design debt, user adoption, change management, and stakeholder management. Follow Barbara on LinkedIn. - [Vidhya Nagendran](https://www.londonscalling.net/speakers/vidhya-nagendran/) - Vidhya is a multi-talented entrepreneur, author, and speaker, with expertise in Internet and Digital marketing as a consultant. She specializes in Artificial Intelligence and Salesforce, drawing on her tech background. With international exposure from living in India, UK, and China, she excels at connecting with people from diverse backgrounds. Vidhya is also a certified Assistant - [Charlotte Christopherson](https://www.londonscalling.net/speakers/charlotte-christopherson/) - Charlotte is Editor in Chief of DevOps Launchpad, which provides a wealth of courses and materials to help the ecosystem upskill in Salesforce DevOps. With a background in research and education, she is passionate about helping the community to improve their knowledge and understanding. Follow Charlotte on LinkedIn. - [Richard Feist](https://www.londonscalling.net/speakers/richard-feist/) - Richard Feist is a 4 times Certified CRM & Marketing Automation Strategist at Sercante. With 8 years of experience in digital marketing and over 6 years experience in Pardot and Salesforce. Richard holds the additional role of Marketing and Attribution Champion at Sercante. He delights in helping clients reach their full potential with Pardot and - [Cyril Louis](https://www.londonscalling.net/speakers/cyril-louis/) - Cyril is a Salesforce MVP, Salesforce Platform Champion, Leader of the Geneva Switzerland User Group, Skiforce community conference organizer, Salesforce mentor, Salesforce consulting firm founder. Cyril is a multiple times Dreamforce, World Tour, and community conference speaker, having been selected to present at some of the biggest events in the Salesforce ecosystem. Follow him on - [Martin Humpolec](https://www.londonscalling.net/speakers/martin-humpolec/) - 30+ Salesforce certifications under my belt, Salesforce CTA, Salesforce MVP, Prague CGL, CzechDreamin organiser, Consultant, curious about plenty of things. Follow Martin on Twitter and LinkedIn. - [Laura Curtis](https://www.londonscalling.net/speakers/laura-curtis/) - Laura has been working with Account Engagement since 2019 and is currently a CRM and Marketing Automation Strategist at Sercante. With 6 Salesforce certifications, including Account Engagement Specialist and Consultant, Laura enjoys empowering and inspiring users of Account Engagement. Initially working on the client slide, Laura now works with a wide range of clients on - [Lee Palmer](https://www.londonscalling.net/speakers/lee-palmer/) - Lee is a Salesforce consultant with an eye for efficiency. With 7 certifications so far, he embraces everything that is clicks not code. Having presented at London and Birmingham Admin User groups Lee is looking to speak to a wider audience about how to be productive when working with Salesforce. Previously, Lee has worked at - [Jakub Stefaniak](https://www.londonscalling.net/speakers/jakub-stefaniak/) - "Jakub is the best Salesforce Expert I know" - Jakub's Mom. Salesforce Certified Technical Architect (CTA) with 8+ years of Salesforce Experience. Director of Engineering at Aquiva Labs, Dreamforce & TDX speaker. Author of self-published AppExchange app: Formula Debugger (https://sforce.co/3OgsIdc) Follow Jakub on LinkedIn. - [Todd Halfpenny](https://www.londonscalling.net/speakers/todd-halfpenny/) - Chief Mobile Technical Architect at MobileCaddy Salesforce MVP Mobile and tech lover. Father of 2. Shirtforce Founder London's Calling Organiser London Developer's Trailblazer Community Leader Many-time speaker 2x Certified - [Joey Hall](https://www.londonscalling.net/speakers/joey-hall/) - Joey is software developer at Salesforce ISV Plauti. Joey has a strong focus on front-end and has performed the implementation of VueJS in Salesforce, making him the perfect speaker to share hands-on tips for fellow developers wanting to work with Vue in Salesforce. Ruud and Joey together will provide you with all you need to - [Karman Singh](https://www.londonscalling.net/speakers/karman-singh/) - Karman is passionate about moving the dial on our collective fight against climate change. He led a global-first public sector delivery team for Sustainability Cloud in early 2020 and has been part of the Salesforce Net Zero Cloud journey since its inception. Since then, he has been on a mission to help organisations leverage the - [Beth Clements](https://www.londonscalling.net/speakers/beth-clements/) - Beth heads up Operations at ProvenWorks, a UK based ISV. She's been in the Salesforce ecosystem since 2014. When she’s not working her magic on ProvenWorks’ customer renewals process, she’s advocating productivity, kindness and loves getting to know people in the Salesforce community! In her spare time, you can find her running in the hills - [Ashutosh Pradhan](https://www.londonscalling.net/speakers/ashutosh-pradhan/) - Ashutosh is a highly skilled Architect/Consulting Lead and professional software engineer with over 18 years of experience delivering solutions to blue chip organizations. Ashutosh has 18 Salesforce Certifications and is a strong advocate of continuous learning . In his spare time, he likes cycling, playing cricket and workout. Follow him on LinkedIn and the Trailblazer Community. - [Samuel Arroyo](https://www.londonscalling.net/speakers/samuel-arroyo/) - Samuel Arroyo is a founder and product manager with 10+ years of experience in the Salesforce ecosystem building applications, managing technical teams, and leading innovation in a number of consultancies and product companies in Spain and the UK. He’s motivated by the mission to solve important challenges using human-centred solutions that leverage the right technologies. - [Andrew Cook](https://www.londonscalling.net/speakers/andrew-cook/) - Andrew is the Salesforce Technical Instructor at Salesforce Ben. He has over 12 years of experience working in the Salesforce ecosystem, starting off as an end user. He is now 12 x certified and a Trailblazer mentor. Follow him on Twitter, LinkedIn, and the Trailblazer Community. - [Amnon Kruvi](https://www.londonscalling.net/speakers/amnon-kruvi/) - Amnon is a 15x certified Salesforce architect and developer, founder of Kruvi Solutions and Isimio Scheduling, director of the Salesforce advisory The Architech Club, and a 5th year Salesforce MVP. Follow him on Twitter, and LinkedIn. - [Thomas Theunen](https://www.londonscalling.net/speakers/thomas-theunen/) - Thomas started in 2011 as an Intershop Commerce developer and, after seeing the light six years later, switched to Salesforce B2C Commerce Cloud. Spreading his wings, Thomas learned about multiple products of Salesforce over the past few years to implement multi-cloud projects (Commerce, Service, and Marketing.) Besides keeping himself busy with Salesforce during working hours, - [Kevin White](https://www.londonscalling.net/speakers/kevin-white/) - 11 years in the ecosystem designing and implementing Salesforce as an end user, partner, and now as a Principal Architect at Salesforce. 22 certifications and a four star ranger. Happy chatting about Architecture patterns, even happier talking about sport. Follow him on LinkedIn and on the Trailblazer Community. - [Simon Connock](https://www.londonscalling.net/speakers/simon-connock/) - Part of the Trailhead Academy team based in the UK with over 8 years experience as a technical instructor delivering training on the Salesforce platform including Apex programming, Lightning Components and the APIs. Follow Simon on LinkedIn. - [Wilson Gong](https://www.londonscalling.net/speakers/wilson-gong/) - Meet Wilson, a Senior Salesforce Marketing Cloud Architect at Capgemini UK. With 32 Salesforce certifications and extensive experience in Marketing Cloud, Sales Cloud, Service Cloud, and Experience Cloud, Wilson has a proven track record of success in multiple countries, including Hong Kong, China, Singapore, and London. Follow him on LinkedIn, and the Trailblazer Community. - [Jo Fairely](https://www.londonscalling.net/speakers/jo-fairely/) - [Stuart Mills](https://www.londonscalling.net/speakers/stuart-mills/) - [Sally Gunnell](https://www.londonscalling.net/speakers/sally-gunnell/) - Sally Gunnell, whose achievements include holding Commonwealth, European, World and Olympic track titles concurrently, will be our keynote speaker this year. In 1989, Sally claimed Gold in the Edinburgh Games for the 100m hurdles, and in 1989, Sally took Gold at the European Cup in Gateshead for 400m flat race. In 1990 she won the - [Mark Jones](https://www.londonscalling.net/speakers/mark-jones/) - Mark is a 4x Certified Salesforce Professional working as a Consultant at Cloud Galacticos. Mark is the co-leader of the Newcastle upon Tyne Salesforce User Group and speaks regularly at various community events and conferences. An avid lover of Process Automation, specifically Flow, Mark is also one of the co-founders of Automation Dreamin' along with - [Charlie Isaacs](https://www.londonscalling.net/speakers/charlie-isaacs/) - [Rob Baillie](https://www.londonscalling.net/speakers/rob-baillie/) - Rob has been a developer for over 2 decades - he really is that old. He's worked in many languages, on many different projects, mostly in a test driven environment. For 7 years he pair-programmed. Every. Day. Since 2015, he has worked with Salesforce, currently as a Senior Developer at Ortoo. He is the developer - [Barrie Robertson](https://www.londonscalling.net/speakers/barrie-robertson/) - I've been a Salesforce Admin for 7 years, initially on the customer side, before joining Desynit in 2019 where I'm a consultant. I enjoy solving problems and leveraging declarative tools to deliver solutions, as such my favourite bits of the platform are Flow, formula fields and Reports. In April I cycled from Loughborough to Monaco - [Chris Zullo](https://www.londonscalling.net/speakers/chris-zullo/) - Chris Zullo is the Marketing Practice Director at AllCloud. He has 15+ years of CRM, marketing, strategy and technology experience. He is a Salesforce MVP and a Marketing Champion / Moment Marketer. Chris enjoys traveling (for fun) and spending time with his family and pets. Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Tracy Keeling](https://www.londonscalling.net/speakers/tracy-keeling/) - Pardot and Functional lead at Capgemini, I have been implementing and supporting Pardot implementations for over 7 years across a variety of industries from finance and construction to education and recruitment and many more. Follow her on LinkedIn and the Trailblazer Community. - [Gaspar Rodriquez](https://www.londonscalling.net/speakers/gaspar-rodriquez/) - I am the Co-founder & Director of RefugeeForce: a social enterprise that develops the skills and careers of asylum seekers while bringing talent and diversity to the Salesforce ecosystem. Our aim is to boost the underemployed and unemployed asylum seeker population looking for careers in technology and to bridge the digital-skills and talent gap across - [Drew Tauber](https://www.londonscalling.net/speakers/drew-tauber/) - [Jimson Lee](https://www.londonscalling.net/speakers/jimson-lee/) - [Sean Dukes](https://www.londonscalling.net/speakers/sean-dukes/) - Founder and CEO Learnsmarter Apps, 11x Salesforce Certified Application Architect and Hampshire User Group Leader. Grandad. I enjoy building stuff, learning new things and like to think of myself as a techie, but I am definitely not a coder! Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Zahra Bahrololoumi](https://www.londonscalling.net/speakers/zahra-bahrololoumi/) - [Fabrice Challier](https://www.londonscalling.net/speakers/fabrice-challier/) - Fabrice is a tech lead, instructor and RAD women coach (2 times). Fabrice has been working on Salesforce for more than 4 years. Many consultants love to manipulate data within Salesforce, I love to "discuss" with the metadata :) Follow him on LinkedIn, and the Trailblazer Community. - [Daniel James](https://www.londonscalling.net/speakers/daniel-james/) - Daniel is a Salesforce Certified Functional Consultant with a focus on Net Zero Cloud. He has 2 years of experience in Technology Consulting after joining Capgemini as a graduate. Daniel is a Net Zero Cloud owner for Capgemini Europe and has been working with the cloud since September 2020, engaging with clients globally and developing - [Kristyna Turner](https://www.londonscalling.net/speakers/kristyna-turner/) - I am a digital transformation specialist and a marketing leader with over 15 years of professional experience with skills across various sectors: automotive, education, finance, FMCG, technology, health & insurance, media & entertainment. I have participated in the world's most exquisite digital transformation projects and have had a chance to master the knowledge of several - [Jaime López](https://www.londonscalling.net/speakers/jaime-lopez/) - Jaime López is an expert in data-driven marketing with an emphasis on B2B megadeals. Jaime holds an M.Sc. in Energy Engineering from the Technical University of Madrid and further graduate studies in Machine Learning at MIT and Stanford University. Jaime has an international track record in creating value for innovative companies in the energy, maritime - [Angela Conway](https://www.londonscalling.net/speakers/angela-conway/) - Angela Conway is a Salesforce Strategy Designer at PwC UK. She is one of the founding members of the Salesforce Design Trailblazer community, and was part of the international team to co-design the UX Designer and Strategy Designer exams with Salesforce. Outside of work, Angela lives in Northumberland and outside of work is a dancer, - [Ankit Taneja](https://www.londonscalling.net/speakers/ankit-taneja/) - Certified Salesforce Application Architect, working as a freelancer in Germany and Western Europe since 2012. Host of 2 Salesforce podcasts: Forcepreneur and WirSindOhana. Co-lead of the Berlin Salesforce Developer group. Contributor to SalesforceBen. Check out my course on How to start a freelancing Salesforce business on SalesforceBen courses. Follow him on Twitter - [Sam Walley](https://www.londonscalling.net/speakers/sam-walley/) - I have been working with Salesforce for a number of years. In the last 5, I have also complete dedicated my career to the digital marketing slide of it (both Marketing Cloud and Pardot). There is nothing more satisfying in a work day, then see legitimate results after a success Marketing Cloud campaign. Follow him - [Leon Crisp](https://www.londonscalling.net/speakers/leon-crisp/) - Leon is a serial entrepreneur and software specialist, developing software products for over 30 years. After graduating in Natural Sciences from Cambridge University Leon went on to found several businesses and create many software applications, with a focus on business productivity and automation. Currently Founder & CEO of Ortoo with e2a and Q-assign on the - [Bhavana Singh](https://www.londonscalling.net/speakers/bhavana-singh/) - Bhavana Singh is the founder of Three Moons Consulting, a Salesforce Consulting firm focusing on small businesses and nonprofit organizations. She is a Salesforce MVP, a Golden Hoodie award recipient, a RAD women coach and a WiT user group leader. She is also a certified System and Application Architect. You can follow her on Twitter - [Avi Rosenfeld](https://www.londonscalling.net/speakers/avi-rosenfeld/) - Avi is a seasoned executive manager, sales and business development veteran with nearly 20 years of experience. Today Avi serves as General Manager for Panaya ForeSight - Change Intelligence and Smart Testing solutions on Salesforce. Prior to joining Panaya ForeSight, Avi served in executive leadership roles for market leaders’ companies like TechSee, Persado, NICE and - [Himanshu Bansal](https://www.londonscalling.net/speakers/himanshu-bansal/) - Himanshu is a Salesforce Consultant and Solution Architect with over 10 years of experience. He holds 13 Salesforce certifications. He is working with Capgemini and help clients in designing technical and functional solutions for small to large scale salesforce projects. In his spare time, he likes cycling, playing cricket and workout. Follow him on LinkedIn - [Prabhat Sharma](https://www.londonscalling.net/speakers/prabhat-sharma/) - Prabhat has been associated with the Salesforce ecosystem since 2016 and has worked for numerous Salesforce end customers on a variety of domains. More geared towards Sales, Service, and Community cloud, he is passionate about solving complex business problems. Currently working as a Senior Technical Consultant at Salesforce, Prabhat aspires to be a Salesforce architect. - [Pratyush Kumar](https://www.londonscalling.net/speakers/pratyush-kumar/) - Pratyush is currently working as a Data Architect, at Philip Morris International, currently based in London. He is a Salesforce certified System and Application architect, with 14x salesforce certifications. He has worked within the Salesforce eco-space for over a decade. In his spare time, Pratyush likes running, plays cricket, golf, and follows a variety of - [Aditya Naag Topalli](https://www.londonscalling.net/speakers/aditya-naag-topalli/) - Aditya is a 14x Certified Lead Developer Advocate at Salesforce. He empowers and inspires developers in and outside the Salesforce ecosystem through his videos, webinars, blog posts, open source contributions and also frequently speaks at conferences and events all around the world. Prior to being an evangelist, he wore many hats like Developer, Technical Lead, - [Michelle Baeten](https://www.londonscalling.net/speakers/michelle-baeten/) - Michelle currently works as a Salesforce Technical architect at Salesforce. She's been working in the Salesforce ecosystem for nearly 10 years, she specialises in all things platform and gets excited talking about Integration, Application Lifecycle Management & DevOps and Org Strategy. Michelle is passionate about technology and using her skills to help getting more women - [Narender Singh](https://www.londonscalling.net/speakers/narender-singh/) - 3x Salesforce MVP, Salesforce Developer-Architect, Flow Advocate, Blogger @ ForcePanda, Public Speaker, Salesforce Berlin Group Leader, 3x Ranger, Trailblazer. Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Sandi Zellner](https://www.londonscalling.net/speakers/sandi-zellner/) - Sandi’s journey from Admin to Architect began in 2013, you guessed it, accidentally. After being introduced to Trailhead and the Trailblazer Community, the Ohana inspired her to pursue a career blending learning and technology. This 17x certified Application and Solution Architect loves working within the Trailblazer Mentorship program, as a community group leader and sharing - [Allison Park](https://www.londonscalling.net/speakers/allison-park/) - I have been an active member of the Salesforce Community for over 10 years. I began my journey as a Salesforce Customer then Partner and finally employee. Along the way, I have been an admin, a developer, and an architect. As a two-time RAD Grad, I now am the Program Manager for RAD Women Workforce - [Anup Jadhav](https://www.londonscalling.net/speakers/anup-jadhav/) - Anup Jadhav is the Director of Solution Architect program at Salesforce. Anup has worked in the Salesforce ecosystem for over 13 years in various roles and has tons of experience designing and building multi-cloud solutions. He was a Salesforce MVP for five years before joining the MVP Hall of Fame. Follow him on Twitter, LinkedIn, and - [Maya Weintraub Kaye](https://www.londonscalling.net/speakers/maya-weintraub-kaye/) - With over 18 years of experience, Maya is a multi lingual, international Customer Success and Delivery leader who's been meeting client needs, and implementing digital transformation projects working for both ISVs and consultancies based out of 3 different continents. Maya has been working in the Salesforce ecosystem for the past 5 years as a Sr. - [Melissa Hill Dees](https://www.londonscalling.net/speakers/melissa-hill-dees/) - Melissa Hill Dees is a founding partner at HandsOn Connect Cloud Solutions, Salesforce MVP, MBA in Digital Entrepreneurship. 6x Salesforce certified with 15 years experience as a nonprofit executive, her goal is to automate what can be automated so humans have more time to do what can’t be automated. NGO Community Group Leader | Co-Founder - [Evan Ponter](https://www.londonscalling.net/speakers/evan-ponter/) - Evan Ponter is an expert on the declarative features of the Salesforce platform. A deep understanding of reports, the importance of proper data modeling, and the utilization of declarative automation tools have propelled Evan to solve complex problems using clever solutions that provide the ultimate flexibility. He contributes reporting best practices to ReportForce.blog and offers - [Matt Byrne](https://www.londonscalling.net/speakers/matt-byrne/) - I'm an enthusiastic and technical individual with a passion for using the latest technologies to solve business problems in creative ways. I love to get people excited at user groups on analytics. This has led to me becoming a Salesforce Analytics Champion. Follow me on Twitter, LinkedIn, and on the Trailblazer Community. - [Damien Owen](https://www.londonscalling.net/speakers/damien-owen/) - I am a technical architect. I have a computer science background and I have been designing solutions on the Salesforce platform for 12 years and working in tech consulting for 17 years in total. I work at Deloitte Digital with clients in the financial services industry on large scale technology implementations for retail banks, commercial banks, investment - [Nikita Chursin](https://www.londonscalling.net/speakers/nikita-chursin/) - I’m a full-stack Salesforce developer and currently work at Deutsche Bank Technology Centre. By “full-stack”, I mean that I carry out requirements analysis, development, test automation, production delivery and support. I’m an open-source enthusiast, Moscow SF Dev Community Group Leader, a part-time blogger, and have just joined RAD Women as a coach. I aim to - [Jiji Jayasingh](https://www.londonscalling.net/speakers/jiji-jayasingh/) - I have been working with Salesforce for 11 years and have worked on almost all of the major areas of the platform such as – Sales Cloud, Service Cloud, Einstein, Integration, Aura, Salesforce DX etc. I have gained Ranger status, 8 certifications, and have completed13 Superbadges. My aim is to become a System Architect in - [Leslie Gestautas](https://www.londonscalling.net/speakers/leslie-gestautas/) - Leslie is a 6x Salesforce Certified full time consultant that is eternally seeking input on how to use (and share!) great practices learned in ANY corner of the Salesforce ecosystem to enhance user experience. Follow her on Twitter, LinkedIn, and on the Trailblazer Community. - [Zel Mason](https://www.londonscalling.net/speakers/zel-mason/) - As Marketing Director for The Architech Club, Zel Mason gets the brand noticed, and makes people want to join the club. With a background that spans journalism, business advice and training Salesforce AEs, Zel believes in being bold, simple, and adding to people's lives. She has conceived concepts for Arts Council England; helped brands like - [Vijay Choudhary](https://www.londonscalling.net/speakers/vijay-choudhary/) - Technology enthusiast, expertise in field service lightning and salesforce.com implementations, business requirements engineering, business process modeling, and change management. Overall 6+ years of experience in designing/implementing technical and functional solutions for small to large scale salesforce projects. I grew up in Jaipur city in India and now working for a salesforce consultancy in London. Follow - [Steve Molis](https://www.londonscalling.net/speakers/steve-molis/) - Self-Taught Admin, Pseudo-Developer, Husband, Dad, LGBT Ally, Rescue Dog Owner, Animal Lover*(but Cats are somewhere down between Venomous Snakes and Stinging Insects on the list), Community College Drop-Out, Geek, Formula Ninja, HopHead, Itinerant Wildlife Wrangler, Stand-Up Comic, Bon Vivant. "Helping make the world a better place, one Salesforce user at a time." Follow SteveMo on - [Muhammad Abrar Ul Haq](https://www.londonscalling.net/speakers/muhammad-abrar-ul-haq/) - Abrar is a Salesforce Technical Architect based in London. He has been working for start-ups and leading global professional services companies for over a decade now to grow their business and help their large enterprise level clients in digital transformation. He is a Salesforce Certified Application & System Architect and a public speaker who has - [Mitchell Swailes](https://www.londonscalling.net/speakers/mitchell-swailes/) - I'm the Chief Solution Engineer at Una Buro, a Certified Nonprofit Consultant, and a co-leader for Montreal Nonprofit Trailblazer Community. I'm also a serious Disney connoisseur and enjoy creating videos. Nonprofits can struggle with technology. It is not fair that those who lift our communities do not have access to the expertise and knowledge accessible - [Mike Fazio](https://www.londonscalling.net/speakers/mike-fazio/) - Mike is an 9x certified, long-time SFDC and Pardot admin. He is the VP of Operations at Sercante where he geeks out trying to build outside the box solutions to interesting problems for clients. When he's not trying to break something in his dev org, you can find him playing with his kids or messing - [Mike DeMaria](https://www.londonscalling.net/speakers/mike-demaria/) - Mike DeMaria is the founding leader of the Syracuse, NY Developers Community Group. Earning 11 certifications, including PD2 and App Architect, Mike has transitioned to a developer role after spending a decade in QA. Prior to that, he was a technology editor for Network Computing Magazine. A graduate of Syracuse University in Computer Science, Mike - [Matt Lincoln](https://www.londonscalling.net/speakers/matt-lincoln/) - Matt has been a B2B marketer all his career, as a UK Chartered Marketer focusing specifically on lead generation, nurturing, and sales and marketing alignment. Now he is a 3x Salesforce Certified Pardot Consultant and Salesforce Marketing Champion specializing in Pardot implementations, training, and optimisation. Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Lucy Mazalon](https://www.londonscalling.net/speakers/lucy-mazalon/) - 6x Certified Salesforce Marketing Champion, Editor @ Salesforceben.com, Founder @ The DRIP and Leader of the Pardot London Community Group. Follow her on Twitter, LinkedIn, and on the Trailblazer Community. - [Jyothsna Bitra](https://www.londonscalling.net/speakers/jyothsna-bitra/) - Jyothsna Bitra is a Marketing Cloud Consultant helping clients leverage SFMC to drive value, engagement and performance. She is a 16x Certified Application Architect, 3x Ranger, Co-leader of Salesforce Marketers Group and Founder of impactforce. On a mission to introduce and teach Salesforce/Marketing Cloud to people outside the Salesforce world, she has conducted multiple bootcamps, - [Janet Elliott](https://www.londonscalling.net/speakers/janet-elliott/) - Technical Program Manager with 9+ years of experience on the Salesforce platform. 5x Salesforce Certified, leader of the Sacramento Women in Tech Community Group and co-founder of Sacramento Salesforce Saturday. Dreamforce and Salesforce Community Conference speaker. Passionate about connecting with the Trailblazer Community. Follow her on Twitter, LinkedIn, and on the Trailblazer Community. - [Houssam SAOUDY](https://www.londonscalling.net/speakers/houssam-saoudy/) - Houssam is a Salesforce Application Architect, Salesforce MVP, and x9 Salesforce Certified. After more than three years developing with Java, he found Salesforce in 2014, a platform that he loves. Fully involved in the Salesforce ecosystem and the Trailblazer Community, Houssam is running the Salesforce Developer's Group in Casablanca and the North Africa Dreamin'. Houssam - [Gemma Blezard](https://www.londonscalling.net/speakers/gemma-blezard/) - Gemma Blezard is a powerhouse - Mother, Cancer Survivor, Salesforce MVP, Founder of Ladies Be Architects and CEO of The Architech Club. Driven by sheer determination and a lightening mind she’s the Salesforce Architect’s Architect. Her uncanny ability to describe complex technical subjects with humanity makes her a teacher, Architect and leader of note. Follow - [Eric Smith](https://www.londonscalling.net/speakers/eric-smith/) - I have worked in technology for over 40 years. I had my own IT firm for 23 years, then spent 10 years in sales. Following that I worked 8 years for a telecommunications company, managing Project Managers and as the Director of Software Development. I'm a Salesforce MVP and Platform Champion and now I am - [David Brandejs](https://www.londonscalling.net/speakers/david-brandejs/) - I am a Salesforce Specialist focusing on architecture design, development and consulting. Usually, you can find me tinkering with sales, service and marketing Salesforce products but I also lead the Cloud CRM course at the Masaryk University in the Czech Republic. You can find more on my LinkedIn! Follow him on Twitter, LinkedIn, and on - [Connie Hazendonk](https://www.londonscalling.net/speakers/connie-hazendonk/) - Former Market Researcher became Accidental Admin in 2012. After couple of admin years, specialised as Salesforce trainer for end users and Salesforce Certified Administrators. During training for aspiring admins and developers, I share my experience as admin and project member with best Salesforce practices and do's and don'ts as an administrator. In addition, I am - [Colin Linsky](https://www.londonscalling.net/speakers/colin-linsky/) - Colin Linsky is a UK Salesforce Tableau CRM Solution Engineer helping promote the use of AI and Machine Learning across all areas of CRM and Customer Engagement. Colin is hands-on and practical having worked as an independent consultant, serving all industries, specialising in Data Mining and Customer Analytics for 30 years. Colin has a BSc - [Celine Newsome](https://www.londonscalling.net/speakers/celine-newsome/) - Celine is a Marketing Automation lover based in Atlanta, GA. With experience in a variety of industries and differently MA platforms, one thing has always remained the same... she strives to make Marketing teams look dang good at their job! Follow her on LinkedIn and on the Trailblazer Community. - [Chuck Liddell](https://www.londonscalling.net/speakers/chuck-liddell/) - Chuck Liddell runs an AppExchange company named Valence, empowering admins by providing data integration natively on the Salesforce platform. Chuck is a Hawaii User Group leader, 20x certified Salesforce MVP, and certified Salesforce instructor. A regular speaker at conferences, including Dreamforce and TrailheaDX, he also organizes The Extracurricular, an advanced collaborative learning session embedded in - [Chris Harvey](https://www.londonscalling.net/speakers/chris-harvey/) - Chris Harvey is a people person. He helps people find the right people to make their Salesforce projects a success. With over four years in the Salesforce ecosystem and a background in recruitment, Chris now works as The Architech Club’s Relationship Manager. His extensive network and deep understanding of the wide range of roles in - [Carl Brundage](https://www.londonscalling.net/speakers/carl-brundage/) - Carl is a Certified Technical Architect, Salesforce MVP, Tableau CRM Champion and Developer Group Leader. He is passionate about designing architectures and solving business challenges with data and analytics. Professionally, Carl holds 30 Salesforce certifications, a PMP, MBA and is a Salesforce Certified Instructor. Follow him on Twitter, LinkedIn, and on the Trailblazer Community. - [Karmel James](https://www.londonscalling.net/speakers/karmel-james/) - Karmel James champions small nonprofits, SAAS companies, and associations to streamline organizational operations and strategies. Donning the Awesome Admin cape for 6 years, she spends time learning new coding tricks to increase her toolkit when she’s not analyzing her clients’ processes to increase staff happiness. Outside her home office desk, Karmel can be found dancing - [Matt Bradley-Roberts](https://www.londonscalling.net/speakers/matt-bradley-roberts/) - Head of Salesforce Engineering at Capgemini UK - with nearly 20 years of software development experience and 8 years of Salesforce experience, I have a passion for best practice in all aspects of Salesforce technical architecture. Follow them on LinkedIn and on the Trailblazer Community. - [Ben McCarthy](https://www.londonscalling.net/speakers/ben-mccarthy/) - I’ve been working in the Salesforce ecosystem ever since I graduated from University in 2012, and now I’m hooked! Currently I am Co-Founder & Chief Revenue Officer at Nymble, an ISV that helps companies integrate Google Ads & Salesforce. In addition, I founded the blog www.SalesforceBen.com which is a platform for sharing Salesforce ideas, tutorials and tips. - [Rikke Hovgaard](https://www.londonscalling.net/speakers/rikke-hovgaard/) - [Lizz Hellinga](https://www.londonscalling.net/speakers/lizz-hellinga/) - Lizz Hellinga is the founder of Montage Learning where she helps companies achieve their learning objectives through myTrailhead. She is a Chicago WiT Co-Leader and Salesforce MVP. She is a 7x Dreamforce speaker and has facilitated several workshops at WITness with a focus on career advancement. Lizz has a passion for helping others hop on - [Kevin Poorman](https://www.londonscalling.net/speakers/kevin-poorman/) - [Victor Garrido](https://www.londonscalling.net/speakers/victor-garrido/) - I’m a Senior Software Engineer working on FinancialForce since 2018. I’m certificated in Salesforce App Builder, Developer I and II. I love to design useful solutions with clean code and good practices in mind. I also enjoy doing sports like CrossFit, Weightlifting, MTB and running. - [Lorenzo Frattini](https://www.londonscalling.net/speakers/lorenzo-frattini/) - [Stuart Lewis](https://www.londonscalling.net/speakers/stuart-lewis/) - Principal Recruitment Consultant - Marketing Automation. 7+ years recruitment experience. Focus on permanent/full-time job opportunities. - [Michael Holt](https://www.londonscalling.net/speakers/michael-holt/) - As a Senior ISV Technical Evangelist working at Salesforce, Michael's role is to provide technical enablement to ISV partners whilst they build and innovate on their applications. Michael is 6x Salesforce certified and has experience developing, publishing and distributing his own apps via AppExchange, including making use of 2GP technology. He has been working with - [Joshua Hoskins](https://www.londonscalling.net/speakers/joshua-hoskins/) - [Oliver Scofield](https://www.londonscalling.net/speakers/oliver-scofield/) - Oliver has been working with Salesforce since 2008, first as a jobbing actor in a temp role doing data entry, then as admin, then developer and now architect. Currently at the National Audit Office, Oliver also runs the London, UK Government, Trailblazer Community Group. Twitter: @scolliverius - [Martin Gardner](https://www.londonscalling.net/speakers/martin-gardner/) - Martin is a Solution Principal at Slalom where he specialises in enabling his clients to integrate their Salesforce and business systems. He has 16 years' experience delivering CRM systems, the last 8 of which have been exclusively on the Salesforce platform. He is passionate about the effective use of data with efficient processes to deliver - [Julian Treasure](https://www.londonscalling.net/speakers/julian-treasure/) - Julian Treasure is a sought-after and top-rated international speaker. Collectively his five TED talks on various aspects of sound and communication have been viewed more than 80 million times. His talk How To Speak So That People Want To Listen is in the top 10 TED talks of all time. “Listening is the doorway to understanding. It is - [Laura Zuluaga](https://www.londonscalling.net/speakers/laura-zuluaga/) - Experienced Salesforce consultant and project manager. Passionate about the Salesforce ecosystem and well versed in multi-cloud implementations. Currently, working as the Squad Lead for EMPAUA a Salesforce Partner consulting firm based in London. Certified Scrum Master and 4x Salesforce Certified. https://www.linkedin.com/in/lzuluaga/ - [Maciej Simm](https://www.londonscalling.net/speakers/maciej-simm/) - Salesforce expert with 10+ years of experience in IT with multiple roles involved, currently leading ISV product dev & operations at enxoo. Hobby JS web dev, father & weekend cyclist involved in many freelance and personal projects. Crazy perfectionist. Dedicated follower of the Lean Startup ideas. - [Sebastian Bresin](https://www.londonscalling.net/speakers/sebastian-bresin/) - Started his career as web developer and began freelancing as Salesforce developer soon after. He implemented a wide variety of projects for clients from various sectors, touching every part of the platform and embracing clean code and clean development processes. - [Peter Churchill](https://www.londonscalling.net/speakers/peter-churchill/) - Peter Churchill started his CRM career in London, but in 2005, he moved to Washington D.C. to focus on helping charities with their technology. Over the last 15 years, he has worked with numerous organisations in the USA to help them take advantage of the possibilities that come with the Salesforce Platform and the open-source - [Vaishali Singh](https://www.londonscalling.net/speakers/vaishali-singh/) - Someone who never liked coding but then became an avid coder. This did not happen overnight, being from non-IT background I went into an IT job not by choice but by chance. Started my Salesforce career as a tester, moved to managed services and then finally started writing code independently. Ever since then I have - [Amrit Gill](https://www.londonscalling.net/speakers/amrit-gill/) - Amrit is a certified Salesforce Marketing Cloud and Pardot consultant at Capgemini where he works with organisations to understand their needs and implement the right solution to fit their requirements. Amrit has also worked as an end user on both the Marketing Cloud and Pardot platforms where he made use of them to help deliver - [Barry Hughes](https://www.londonscalling.net/speakers/barry-hughes/) - Senior Technical Lead with Blue Wave Group. A Pluralsight Author, Certified Salesforce Application Architect and Platform Developer II. Speaker at Dreamforce 2013 and 2015. Speaker at London's Calling 2016, 2017 and 2019. Speaker at the London World Tour 2017. Organiser of the Dublin Salesforce Developer Group which has been meeting for the last 7 years. - [Dan Appleman](https://www.londonscalling.net/speakers/dan-appleman/) - Dan Appleman brings over a decade of experience on the Salesforce platform to his role as CTO at Full Circle Insights. He is a Salesforce MVP and a frequent speaker at Dreamforce and other Salesforce conferences. He is the author of the book "Advanced Apex Programming for Salesforce" (See AdvancedApex.com), and numerous Pluralsight courses relating - [Joshua Cooper](https://www.londonscalling.net/speakers/joshua-cooper/) - Josh is a certified Marketing Cloud Consultant at Capgemini and has over 5 years experience in CRM working across a number of different industries. His day-to-day role involves working closely with clients to understand their Marketing Cloud platform requirements and then designing and developing the right solution to suit their needs. If you'd like to - [Doug Gardner](https://www.londonscalling.net/speakers/doug-gardner/) - Doug is a CPQ Certified Salesforce consultant who started working with the platform as a salesperson back in 2012. Influences of this early experience can still be seen in his obsession with User productivity. Currently working at Nebula Consulting as a Senior Consultant, Doug specialises in CPQ. You can find Doug on Twitter @1douggardner, LinkedIn: - [Charles Stevenson](https://www.londonscalling.net/speakers/charles-stevenson/) - I've been working with Salesforce for almost exactly 10 years. For the last couple of years I've been the solo admin-developer at a company that sells Marketing software around the world. I'm a 3x Certified Administrator and Developer, 2x Trailhead Ranger, Lightning Champion and this year I spoke at Dreamforce for the first time. You - [Patrick Fischer](https://www.londonscalling.net/speakers/patrick-fischer/) - IT enthusiast with 10y+ experience in software development. Head of Technical Services at CloudShift Group, a Salesforce Platinum Partner in London, UK. Analytical minded individual striving for quality, full stack developer, MuleSoft architect and 16x certified Salesforce evangelist. Keen traveller, hobby footballer and wannabe endurance athlete. https://github.com/patrick-fischer https://linkedin.com/in/patrick-fischer - [Jean Velonis](https://www.londonscalling.net/speakers/jean-velonis/) - Jean has over 13 years experience in Salesforce. She started out at an Accidental Admin who was self taught. Jean is 6 times certified and now works as a Credential Developer at Salesforce. Her past contributions to the ecosystem: Salesforce MVP, WITness Success Core Team, Phoenix Women In Tech Community Leader. Find her on Twitter - [Dorian Sutton](https://www.londonscalling.net/speakers/dorian-sutton/) - Dorian is a Developer at Desynit in Bristol, where he has been building solutions on the Salesforce platform since 2015. Previous career escapades have involved web development, Informix database programming and writing software for the IBM AS400, as well as a 'gap-decade' being a professional musician. - [Steve Mursell](https://www.londonscalling.net/speakers/steve-mursell/) - [Konrad Karaś](https://www.londonscalling.net/speakers/konrad-karas/) - [Pablo Rubio](https://www.londonscalling.net/speakers/pablo-rubio/) - I am Software Engineer working on Financial Force. I love to learn new technologies and apply new methodologies. I am also keen on Crossfit and weightlifting. - [Ross Crosby](https://www.londonscalling.net/speakers/ross-crosby/) - A specialist Salesforce contract recruitment consultant with over 5 years' experience. - [Adri Szopian](https://www.londonscalling.net/speakers/adri-szopian/) - [Lucas Ennouchi](https://www.londonscalling.net/speakers/lucas-ennouchi/) - [Pedro M. Molina](https://www.londonscalling.net/speakers/pedro-m-molina/) - Enthusiastic software developer at Desynit always ready to learn new stuff and never afraid of face challenges. Dazzled by the Trailblazer Community on DF17 now I can not stop learning about Salesforce and contribute wit the community! Blogger, dreamOlé co-organizer, Granada developers group co-leader, Salesforce MVP, music lover and harmonica player who likes to enjoy - [Sarah Risen-Robertson](https://www.londonscalling.net/speakers/sarah-risen-robertson/) - [Mark Adcock](https://www.londonscalling.net/speakers/mark-adcock/) - [Neil Procter](https://www.londonscalling.net/speakers/neil-procter-2/) - Neil has worked for 20 years in the CRM industry, most recently as the 'Head of Customer Platform' at Hive, the leading consumer IoT company in the UK. At Hive he is responsible for the CRM technology powering all customer touchpoints - email, agent, web and mobile. Most recently Neil has led an initiative to - [Samuel Moyson](https://www.londonscalling.net/speakers/samuel-moyson/) - [Jodi Wagner](https://www.londonscalling.net/speakers/jodi-wagner/) - [Chris Jolley](https://www.londonscalling.net/speakers/chris-jolley/) - [Kasif Imran](https://www.londonscalling.net/speakers/kasif-imran/) - [Karen Mangia](https://www.londonscalling.net/speakers/karen-mangia/) - [Callum Gardiner](https://www.londonscalling.net/speakers/callum-gardiner/) - [Karisa Booth](https://www.londonscalling.net/speakers/karisa-booth/) - [Danielle Ahmed](https://www.londonscalling.net/speakers/danielle-ahmed/) - [Mick Wheeler](https://www.londonscalling.net/speakers/mick-wheeler/) - [Julia Doctoroff](https://www.londonscalling.net/speakers/julia-doctoroff/) - [Leo Alves](https://www.londonscalling.net/speakers/leo-alves/) - [Dr. Anastasia Dedyukhina](https://www.londonscalling.net/speakers/dr-anastasia-dedyukhina/) - Dr Anastasia Dedyukhina is a coach, TEDx speaker, Huffington Post blogger and author of Homo Distractus. She got rid of her smartphone as well as her senior international career in digital marketing, when she realised how dependent she had become on her gadget. She eventually set up Consciously Digital, a consultancy that helps people and - [Maritina Tsembelis](https://www.londonscalling.net/speakers/maritina-tsembelis/) - [Wes Nolte](https://www.londonscalling.net/speakers/wes-nolte/) - [Sikha Baid](https://www.londonscalling.net/speakers/sikha-baid/) - [Don Robins](https://www.londonscalling.net/speakers/don-robins/) - [Daniel Peter](https://www.londonscalling.net/speakers/daniel-peter/) - [Christian Menzinger](https://www.londonscalling.net/speakers/christian-menzinger/) - [Andrea Tarrell](https://www.londonscalling.net/speakers/andrea-tarrell/) - [Justin Halfpenny](https://www.londonscalling.net/speakers/justin-halfpenny/) - [Chris Whitehead](https://www.londonscalling.net/speakers/chris-whitehead/) - [Barry Roberts](https://www.londonscalling.net/speakers/barry-roberts/) - [Stacey Torman](https://www.londonscalling.net/speakers/stacey-torman/) - [William McMahon](https://www.londonscalling.net/speakers/william-mcmahon/) - [Kevin Boyle](https://www.londonscalling.net/speakers/kevin-boyle/) - [Giles Watkins](https://www.londonscalling.net/speakers/giles-watkins/) - UK Country Leader: IAPP - International Association of Privacy Professionals - Oct 2017 to Present The International Association of Privacy Professionals (IAPP) is the largest and most comprehensive global information privacy & data protection community and resource, assisting practitioners develop and advance their careers and organizations manage and protect their data. In addition, the IAPP - [Emma Kendrew](https://www.londonscalling.net/speakers/emma-kendrew/) - Artificial Intelligence Lead, Accenture Technology UK/I, Accenture t: @emmakendrew - [Guy Rubin](https://www.londonscalling.net/speakers/guy-rubin/) - [Conor Lawlor](https://www.londonscalling.net/speakers/conor-lawlor/) - [Yasmine Charafeddine](https://www.londonscalling.net/speakers/yasmine-charafeddine-2/) - [Dr Sue Black OBE](https://www.londonscalling.net/speakers/dr-sue-black-obe/) - This year we’re pleased to announce as our keynote speaker, Dr. Sue Black, OBE. She’s recently been named in the list of top 50 women in tech in Europe and nominated as the 119th most influential woman in the world, Sue is one of the leading tech personalities in the UK today. An award-winning computer - [Lewis Robinson](https://www.londonscalling.net/speakers/lewis-robinson/) - [Angela Mahoney](https://www.londonscalling.net/speakers/angela-mahoney/) - [Patrick Knoope](https://www.londonscalling.net/speakers/patrick-knoope/) - [Hamza Abib](https://www.londonscalling.net/speakers/hamza-abib/) - [Carolyn Grabill](https://www.londonscalling.net/speakers/carolyn-grabill/) - [Steve Thornhill](https://www.londonscalling.net/speakers/steve-thornhill/) - [Douglas Squires](https://www.londonscalling.net/speakers/douglas-squires/) - [Darren Smith](https://www.londonscalling.net/speakers/darren-smith/) - [Simon Peel](https://www.londonscalling.net/speakers/simon-peel/) - [Paul Harris](https://www.londonscalling.net/speakers/paul-harris/) - [Daniel Nicholson](https://www.londonscalling.net/speakers/daniel-nicholson/) - [Jess Pyne](https://www.londonscalling.net/speakers/jess-pyne/) - [David Walshe](https://www.londonscalling.net/speakers/david-walshe/) - [Alan Jackson](https://www.londonscalling.net/speakers/alan-jackson/) - [Luciana Cavalieri](https://www.londonscalling.net/speakers/luciana-cavalieri/) - [Stephanie Foerst](https://www.londonscalling.net/speakers/stephanie-foerst/) - [Kristi Guzman](https://www.londonscalling.net/speakers/kristi-guzman/) - [Filipe Freitas](https://www.londonscalling.net/speakers/filipe-freitas/) - [Christopher Lewis](https://www.londonscalling.net/speakers/christopher-lewis/) - [Bash Din](https://www.londonscalling.net/speakers/bash-din/) - [Yasmine Charafeddine](https://www.londonscalling.net/speakers/yasmine-charafeddine/) - [Jodie Miners](https://www.londonscalling.net/speakers/jodie-miners/) - [Esteve Graells](https://www.londonscalling.net/speakers/esteve-graells/) - [Florian Hoehn](https://www.londonscalling.net/speakers/florian-hoehn/) - [Mike Topalovich](https://www.londonscalling.net/speakers/mike-topalovich/) - [Louise Barlett](https://www.londonscalling.net/speakers/louise-barlett/) - [Kyle Allen](https://www.londonscalling.net/speakers/kyle-allen/) - [Jim Fournier](https://www.londonscalling.net/speakers/jim-fournier/) - [Hans van Stek](https://www.londonscalling.net/speakers/hans-van-stek/) - [Krishna Varia](https://www.londonscalling.net/speakers/krishna-varia/) - [Hannah Davies](https://www.londonscalling.net/speakers/hannah-davies/) - [Matt Bingham](https://www.londonscalling.net/speakers/matt-bingham/) - [Paul Hardaker](https://www.londonscalling.net/speakers/paul-hardaker/) - [Avrom Roy-Faderman](https://www.londonscalling.net/speakers/avrom-roy-faderman/) - [Adam Pearless](https://www.londonscalling.net/speakers/adam-pearless/) - [Mike Gill](https://www.londonscalling.net/speakers/mike-gill/) - [Tom Castley](https://www.londonscalling.net/speakers/tom-castley/) - [Ricky Wheeler](https://www.londonscalling.net/speakers/ricky-wheeler/) - [David Biden](https://www.londonscalling.net/speakers/david-biden/) - [Reid Carlberg](https://www.londonscalling.net/speakers/reid-carlberg/) - [Daniel Probert](https://www.londonscalling.net/speakers/daniel-probert/) - [Jean-Michel Mougeolle](https://www.londonscalling.net/speakers/jean-michel-mougeolle/) - [David Frudd](https://www.londonscalling.net/speakers/david-frudd/) - [Mary Youngs](https://www.londonscalling.net/speakers/mary-youngs/) - [Erica Kuhl](https://www.londonscalling.net/speakers/erica-kuhl/) - Vice President, Community, Salesforce.com - [Mahat Hussein](https://www.londonscalling.net/speakers/mahat-hussein/) - [Chris Aldridge](https://www.londonscalling.net/speakers/chris-aldridge/) - [Marcus Torres](https://www.londonscalling.net/speakers/marcus-torres/) - [Skip Sauls](https://www.londonscalling.net/speakers/skip-sauls/) - [Agustina García](https://www.londonscalling.net/speakers/agustina-garcia/) - [Neil Procter](https://www.londonscalling.net/speakers/neil-procter/) - [Brad Gross](https://www.londonscalling.net/speakers/brad-gross/) - [Ryan Kroonenburg](https://www.londonscalling.net/speakers/ryan-kroonenburg/) - [Samuel De Rycke](https://www.londonscalling.net/speakers/samuel-de-rycke/) - [Belinda Parmar OBE](https://www.londonscalling.net/speakers/belinda-parmar-obe/) - Founder and CEO of The Empathy Business, the company behind the world’s first Empathy Index. - [Peter Coffee](https://www.londonscalling.net/speakers/peter-coffee/) - Vice President, Strategic Research, Salesforce.com - [Carolina Ruiz](https://www.londonscalling.net/speakers/carolina-ruiz/) - [Simon Lawrence](https://www.londonscalling.net/speakers/simon-lawrence/) - [Thomas Waud](https://www.londonscalling.net/speakers/thomas-waud/) - [Roy Gilad](https://www.londonscalling.net/speakers/roy-gilad/) - [Fabrice Cathala](https://www.londonscalling.net/speakers/fabrice-cathala/) - [Chris Edwards](https://www.londonscalling.net/speakers/chris-edwards/) - [Emma Smith](https://www.londonscalling.net/speakers/emma-smith/) - [Christian Carter](https://www.londonscalling.net/speakers/christian-carter/) - [René Winkelmeyer](https://www.londonscalling.net/speakers/rene-winkelmeyer/) - [John Stevenson](https://www.londonscalling.net/speakers/john-stevenson/) - [Dave Carroll](https://www.londonscalling.net/speakers/dave-carroll/) - [Alex Tenannt](https://www.londonscalling.net/speakers/alex-tennant/) - [Sean Harris](https://www.londonscalling.net/speakers/sean-harris/) - [John Robinson](https://www.londonscalling.net/speakers/john-robinson/) - [Mark Martin](https://www.londonscalling.net/speakers/mark-martin/) - Lorem ipsum dolor sit amet, consectetur - [Katy Jones](https://www.londonscalling.net/speakers/katy-jones/) - Lorem ipsum dolor sit amet, consectetur - [Henry Smith](https://www.londonscalling.net/speakers/henry-smith/) - Lorem ipsum dolor sit amet, consectetur - [Johanna Travor](https://www.londonscalling.net/speakers/johanna-travor/) - Lorem ipsum dolor sit amet, consectetur - [Mark Bosstel](https://www.londonscalling.net/speakers/mark-bosstel/) - Lorem ipsum dolor sit amet, consectetur ## Sponsors - [Salesforce Ben](https://www.londonscalling.net/sponsor/salesforce-ben/) - Salesforce Ben is the leading independent media and community platforms in the Salesforce ecosystem. 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Founded in 2017 by one of the most experienced Salesforce head-hunters in the UK, we bring extensive knowledge and technical understanding to our recruitment service. Our job is to ensure that the finest Salesforce customers and partners have access to - [TITAN](https://www.londonscalling.net/sponsor/titan/) - Titan, a category leader on AppExchange, empowers SMBs, nonprofits, and enterprises to maximize Salesforce with no-code tools. Titan's next-gen technology enables you to pull data from Salesforce and push it back in real time. Got a tough use case? Titan drives efficiency with Portals, Doc Gen, Forms, and E-Sign— solving complex challenges with fewer resources. - [Vinton by Nativevideo](https://www.londonscalling.net/sponsor/vinton-by-nativevideo/) - Vinton is the first AI notetaker built exclusively for Salesforce, turning conversations into structured data. It captures meetings across video, phone, in-person, and voice notes, then automatically adds recordings, transcripts and summaries to the right Salesforce records. Accounts, Opportunities, Contacts and more, updated without manual effort. Vinton also generates follow-up emails, next step tasks, and - [Elements.Cloud](https://www.londonscalling.net/sponsor/elements-cloud/) - Elements.cloud gives Salesforce teams clarity and confidence in how their Org works. See how the Org is built, track what’s changing, understand the impact of every update, and design better solutions. Elements.cloud makes your metadata visible, connected, and easy to trust. From documentation generated directly from your Org, to impact analysis and governance insights, Elements.cloud - [Avonni](https://www.londonscalling.net/sponsor/avonni/) - Avonni empowers Salesforce teams to build exceptional user experiences without writing code. Our Dynamic Components App offers a library of over 100 powerful, production-ready UI components that enhance Lightning Pages, Flows, and Digital Experiences. Designed for admins, architects, and developers, Avonni makes it easy to create interactive dashboards, filterable lists, modals, calendars, and more—directly inside - [Nutrient](https://www.londonscalling.net/sponsor/nutrient/) - Nutrient is the document intelligence company helping Salesforce-driven enterprises turn documents into drivers of growth. Our fully native integration embeds document generation, editing, redaction, and eSignatures directly within the Salesforce interface — no downloads, no external tools, and no data leaving your org. Powered by industry-leading document processing and agentic AI, Nutrient transforms contracts, proposals, - [Provar](https://www.londonscalling.net/sponsor/provar/) - Provar brings AI-driven quality to modern Salesforce delivery. 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